Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
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分析報告
SAS is a Leader in The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 -
電子書
Real-Time Hyperpersonalization in Hospitality -
白皮書
Navigating the uncertain world of third-party cookies -
電子書
The insurance data and AI revolution -
分析報告
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 -
白皮書
Creating Meaningful Data-driven Customer Journeys -
電子書
Personalized advertising that you control -
白皮書
Improving HCP Engagement with Digital Analytics -
分析報告
SAS 在 Forrester Wave™ 2023 年第二季度 AI 決策平台報告中被評為領導者。 -
電子書
Cracking Tomorrow's CX Code -
白皮書
Retail bank media networks: Monetize customer data with personalized offers and advertising -
電子書
The Path to a Single Customer View -
客戶案例
Modern, real-time marketing increases customer loyalty and revenue for property management company and its retail tenants -
客戶案例
Predicting real-time insurance needs with hyperpersonalization -
客戶案例
Voetbalmedia uses martech from SAS to better engage with 1.4 million football players and enthusiasts -
白皮書
Cracking Tomorrow's CX Code -
分析報告
SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022 -
白皮書
Banking in 2035: global banking survey report -
白皮書
Banking in 2035: three possible futures -
白皮書
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
客戶案例
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approach -
客戶案例
Protecting nature with dollars and sense -
客戶案例
Workplace solutions retailer creates compelling customer experience via data-driven marketing -
客戶案例
Integrated marketing improves results for marketers and customers -
客戶案例
A customer connection is the special ingredient -
客戶案例
Finland’s top retail bank applies AI to improve customer service and credit scoring -
客戶案例
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond -
客戶案例
Maximizing the reach and impact of an eHealth hub -
客戶案例
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
客戶案例
Reaching 3.6 million football fans via comprehensive marketing analytics -
客戶案例
Swiss financial institution uses advanced analytics to reimagine marketing and personalize customer experiences -
文章
The 5 new rules of retail -
文章
3 ways to rethink retail forecasting and demand planning -
文章
Reimagine marketing: Today, tomorrow and in times of disruption -
分析報告
The Total Economic Impact Of SAS Customer Intelligence 360 -
客戶案例
Using Customer Intelligence to optimise advertising sales -
文章
Customer data platform: What it is and why it’s important -
文章
Your customers aren’t afraid of new technologies. Are you? -
文章
Tread carefully with customer data platforms -
文章
Marketers and privacy -
文章
Digital transformation for SMBs -
文章
Five trends that will reshape customer experience -
文章
Under siege: Improving customer experience in banking -
客戶案例
Predictive analytics and AI deliver a winning fan experience -
文章
IoT: The customer experience accelerator you can't afford to ignore -
白皮書
The Real-Time and Predictive Commerce Playbook for CMOs -
文章
What big data has brought to the privacy discussion -
白皮書
Keys to robust credit risk modeling and decisioning for better customer experience -
文章
Effective real-time marketing -
白皮書
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
白皮書
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
文章
Contextual engagement -
文章
Data and the customer experience -
文章
台灣製造業再戰 10 年新標配：AIoT 如何助力工廠從自動化邁向智慧化 -
文章
迎向開放銀行第三階段，佈局「智慧中台」實現場景金融 -
文章
趨勢觀察／保險業接軌IFRS17 把握數位轉型契機 -
文章
AI如何改寫保險業機遇？迎向2030年保險業未來趨勢 -
文章
線下轉線上，企業的極速轉型！ -
文章
後Cookie時代，以AI打造「客戶決策平台」追緊消費者足跡 -
文章
疫情再襲零售業的備戰之道:如何提高需求預測準確度? -
文章
為何已導入 AI，營運效率還是 NG？讓 AI 上雲提升企業數位韌性 -
文章
資料科學家還在自己做資料清理與特徵工程？怎麼不讓 AutoML 來幫你！ -
文章
大和證券活用SAS AI科技 強化營業提案能力 -
文章
反洗錢大作戰，看AI如何助攻！ -
電子書
How Can Retailers Satisfy Today's Customers? -
白皮書
Data and the customer experience -
文章
How to improve your AI marketing skills -
文章
Building confidence in your customer experience -
文章
AI marketing: What does the future hold? -
文章
Three ways to improve real time marketing results -
白皮書
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
白皮書
Beyond The Campaign -
文章
Customer journey analytics goes mainstream -
白皮書
Using Data to Create Outcome-Based Customer Experiences -
白皮書
The Internet of Things: Marketing’s Opportunities and Challenges -
白皮書
Power your digital transformation with guided analytics -
電子書
How Customer Intelligence Is Energizing the Utilities Industry -
白皮書
Using Big Data to Enable the Omnichannel Retail Experience -
文章
What is marketing automation? -
文章
不用說，我都能懂!「機器學習」給零售業的新解方 -
文章
Real-time customer engagement is the future of experience management -
電子書
白皮書
Tomorrow's telco -
電子書
Improving Customer Experience -
文章
Harnessing the martech advantage -
白皮書
Getting to Why in Omnichannel Marketing Attribution -
白皮書
Marketing attribution: Giving credit where credit is due -
白皮書
Improve Customer Experience with Actionable Artificial Intelligence -
文章
R 'Ray' Wang: A conversation with a digital disruptor -
文章
IoT: The next best thing to reading your customer’s mind -
白皮書
Redefining Brand Performance for the 21st Century -
文章
Marketing for the midmarket -
文章
Linking data to the customer journey -
文章
Putting you at the frontier of the fan experience -
白皮書
Data Elevates the Customer Experience -
系列
Brand equity has a big role in RCI's strategy -
文章
Customer journeys: How to be ready when customers visit -
文章
Customer journey management: Eliminating missed opportunities -
文章
Small but mighty: Modern marketing for the midmarket -
白皮書
Operationalizing and Embedding Analytics for Action -
客戶案例
The right offer every time -
文章
The marketer's dream: Harmonic convergence -
文章
Customer segmentation for the new digital experience -
訪問
Using data to control unruly hotel pricing -
訪問
Q&A: What's your level of digital marketing maturity? -
訪問
How do you know if you’re ready for Hadoop? -
系列
The customer journey: Why you need journey maps -
文章
The modern marketing leader: Is your CMO ready? -
文章
Customer loyalty in a digital world: A new approach -
文章
Four multichannel marketing strategies that deliver exceptional customer experiences -
文章
Marketing measurement do's and don'ts -
文章
Out of size, out of mind -
白皮書
The Architecture and Security of SAS® Marketing Operations Management -
文章
Empty shelves: The retail analytical talent deficit -
文章
Moving beyond the ad server -
文章
The first step in building a better customer experience -
文章
The era of gargantuan data -
文章
Marketing optimization: Five lessons learned at a major US bank -
文章
Seven characteristics of the modern consumer -
白皮書
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
白皮書
Unleashing the Power of Text Analytics for Travel -
文章
Do marketers need real-time analytics -
文章
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
文章
A lesson in customer service from Chick-fil-A President Dan Cathy -
分析報告
白皮書
Marketing Analytics for Manufacturing: Forging Customer Insights -
電子書
Brilliant decision? -
白皮書
AI and analytics are powering a demand planning and customer experience revolution -
白皮書
SAS - Hospitality Provider -
電子書
Planning For CDP Success: A guided journey for choosing a customer data platform -
白皮書
Where does marketing stop and advertising begin? -
電子書
Operational Marketing: From Hard Work to Heroic Performance -
電子書
Retail Experimentation: The New Fundamentals -
電子書
Strategic Marketing: From aspirational to exceptional customer experience -
白皮書
SAS Experience 2030 -
電子書
The Secrets of Delivering Exceptional Customer Experience -
白皮書
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
白皮書
Experience 2030: Pulse Report -
白皮書
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
白皮書
Experience 2030. The Future of Customer Experience is... NOW! -
電子書
In-the-Moment Marketing -
白皮書
Delivering Experiences That Win Business and Build Loyalty -
電子書
Customer experience - now and into the future -
網路研討會
Real-Time Decision Manager -
網路研討會
Data and AI: Accelerators of Banking CX -
客戶案例
Hyper-personalized offers help consumer finance company elevate the customer experience -
客戶案例
InShared moves towards an integrated omnichannel marketing approach with SAS Customer Intelligence solution
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