Explore resources related to telecom, media & technology analytics.
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客戶案例
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyondTelefónica Ecuador accelerates digital transformation, improves campaigns and achieves growth via intelligent decisioning powered by SAS.
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分析報告
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024Forrester names SAS a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024.
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白皮書
Where does marketing stop and advertising begin?The demise of third-party cookies will undoubtedly present a huge challenge for organizations when accessing the data needed for marketing and advertising purposes. Learn the three strategic actions that brands should take to be successful in preparing for MadTech, which combines marketing and advertising technologies.
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白皮書
Protect the Integrity of the Procurement FunctionProcurement fraud affects nearly one-third of organizations, and it is often perpetrated by the most trusted, longtime employees, the ones you’d least suspect. Learn from two white-collar crime specialists about common flavors of procurement fraud, striking examples from recent headlines, four fundamental ways to get better at detecting and preventing fraud, and how to take procurement integrity to the next level.
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客戶案例
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approachTelenor relies on SAS Viya on Azure and SAS Customer Intelligence 360 to provide fast, personalized customer service based on real-time analytics.
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電子書
白皮書
Tomorrow's telcoCSPs spend more than 50 percent of their budgets on growing their networks, but few use analytics to guide capacity-planning decisions. Studies and surveys show that churn is a direct result of CSPs not knowing their customers well. How can CSPs learn to do more with less? The answer is advanced analytics.
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客戶案例
Complex telco product portfolio, maximum agility thanks to intelligent decisioningGerman telco provider 1&1 works with SAS and partners to improve offer management, accelerate time to market and enhance the customer experience.
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客戶案例
Using Customer Intelligence to optimise advertising salesREA Group uses SAS to get a clearer view of its digital advertising.
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電子書
Customer experience - now and into the futureExperience 2030: Research reveals 5 key themes driving customer experience. Build a forward-looking customer experience framework.
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文章
Customer journey analytics goes mainstreamDigitally enhanced customer experiences that cross traditional and digital channels is an expectation for consumers. This means timely, relevant communications.
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白皮書
Intelligent Decision Automation for Telecommunications in the Digital AgeLearn how communications providers who adapt and embrace analytics and AI will unlock opportunities by converting current processes to be reliably smart, such as credit risk, fraud and collections.
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白皮書
Fraud in CommunicationsIn a digital world where everything is available via the web, there’s a whole new level of fraud. Today’s communications providers must be vigilant. This white paper explains how organizations can implement the tools and methods to detect and combat emerging fraud methods.
Blogs: Telecom, Media & Technology
Blogs: Telecom, Media & Technology
Check out the latest TMT blog posts to learn how telecom, media and technology analytics is redefining the industry.
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