Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
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分析报告
SAS is a Leader in The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 -
电子书
Real-Time Hyperpersonalization in Hospitality -
白皮书
Navigating the uncertain world of third-party cookies -
客户案例
Leading cruise line personalizes passengers’ onboard experience in real time -
电子书
The insurance data and AI revolution -
分析报告
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 -
客户案例
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
白皮书
Creating Meaningful Data-driven Customer Journeys -
电子书
Personalized advertising that you control -
白皮书
Improving HCP Engagement with Digital Analytics -
分析报告
SAS is a Leader in The Forrester Wave™: AI Decisioning Platforms, Q2 2023. -
电子书
Cracking Tomorrow's CX Code -
白皮书
Retail bank media networks: Monetize customer data with personalized offers and advertising -
电子书
The Path to a Single Customer View -
客户案例
Predicting real-time insurance needs with hyperpersonalization -
客户案例
One airport operator is making every journey personal for passengers -
客户案例
Voetbalmedia uses MarTech from SAS to better engage with 1.4 million football players and enthusiasts -
白皮书
Cracking Tomorrow's CX Code -
分析报告
SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022 -
白皮书
Banking in 2035: global banking survey report -
白皮书
Banking in 2035: three possible futures -
白皮书
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
客户案例
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approach -
客户案例
Protecting nature with dollars and sense -
客户案例
Workplace solutions retailer creates compelling customer experience via data-driven marketing -
客户案例
Integrated marketing improves results for marketers and customers -
客户案例
A customer connection is the special ingredient -
客户案例
Finland’s top retail bank applies AI to improve customer service and credit scoring -
客户案例
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond -
客户案例
Maximizing the reach and impact of an eHealth hub -
客户案例
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
客户案例
Reaching 3.6 million football fans via comprehensive marketing analytics -
客户案例
Swiss financial institution uses advanced analytics to reimagine marketing and personalize customer experiences -
文章
The 5 new rules of retail -
文章
3 ways to rethink retail forecasting and demand planning -
文章
Reimagine marketing: Today, tomorrow and in times of disruption -
分析报告
The Total Economic Impact Of SAS Customer Intelligence 360 -
客户案例
Using customer intelligence to optimize advertising sales -
文章
Customer data platform: What it is and why it’s important -
文章
Your customers aren’t afraid of new technologies. Are you? -
文章
Tread carefully with customer data platforms -
文章
Marketers and privacy -
文章
Digital transformation for SMBs -
文章
Five trends that will reshape customer experience -
文章
Under siege: Improving customer experience in banking -
客户案例
Predictive analytics and AI deliver a winning fan experience -
客户案例
Telecom calls on automation to improve market position -
文章
IoT: The customer experience accelerator you can't afford to ignore -
白皮书
The Real-Time and Predictive Commerce Playbook for CMOs -
文章
大数据引发的隐私讨论 -
白皮书
Keys to robust credit risk modeling and decisioning for better customer experience -
文章
Effective real-time marketing -
白皮书
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
白皮书
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
文章
Contextual engagement -
文章
Data and the customer experience -
电子书
How Can Retailers Satisfy Today's Customers? -
白皮书
Data and the customer experience -
文章
How to improve your AI marketing skills -
文章
Building confidence in your customer experience -
文章
AI marketing: What does the future hold? -
文章
Three ways to improve real time marketing results -
白皮书
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
白皮书
Beyond The Campaign -
文章
Customer journey analytics goes mainstream -
白皮书
Using Data to Create Outcome-Based Customer Experiences -
白皮书
The Internet of Things: Marketing’s Opportunities and Challenges -
白皮书
Power your digital transformation with guided analytics -
电子书
How Customer Intelligence Is Energizing the Utilities Industry -
白皮书
Using Big Data to Enable the Omnichannel Retail Experience -
文章
What is marketing automation? -
文章
Real-time customer engagement is the future of experience management -
电子书
白皮书
Tomorrow's telco -
电子书
Improving Customer Experience -
文章
The marketing analytics must-haves -
文章
Harnessing the martech advantage -
白皮书
Getting to Why in Omnichannel Marketing Attribution -
白皮书
Marketing attribution: Giving credit where credit is due -
白皮书
Improve Customer Experience with Actionable Artificial Intelligence -
文章
R 'Ray' Wang: A conversation with a digital disruptor -
文章
IoT: The next best thing to reading your customer’s mind -
白皮书
Redefining Brand Performance for the 21st Century -
文章
Marketing for the midmarket -
文章
Linking data to the customer journey -
文章
Putting you at the frontier of the fan experience -
系列
数字化转型：看美国联信银行如何“从握手之交到亲如一家” -
白皮书
Data Elevates the Customer Experience -
系列
Brand equity has a big role in RCI's strategy -
文章
Marketing operations: Five core competencies you must master -
文章
Customer journeys: How to be ready when customers visit -
文章
Customer journey management: Eliminating missed opportunities -
文章
Small but mighty: Modern marketing for the midmarket -
白皮书
Operationalizing and Embedding Analytics for Action -
客户案例
The right offer every time -
文章
The marketer's dream: Harmonic convergence -
文章
Customer segmentation for the new digital experience -
访谈
Using data to control unruly hotel pricing -
系列
The customer journey: Finding the buy signal -
访谈
Q&A: What's your level of digital marketing maturity? -
访谈
How do you know if you’re ready for Hadoop? -
系列
The customer journey: Why you need journey maps -
文章
Keeping your customers happy with assortment optimization -
文章
The modern marketing leader: Is your CMO ready? -
文章
Customer loyalty in a digital world: A new approach -
客户案例
Optimization delivers more revenue while slashing marketing costs -
文章
Four multichannel marketing strategies that deliver exceptional customer experiences -
文章
Marketing measurement do's and don'ts -
文章
Out of size, out of mind -
白皮书
The Architecture and Security of SAS® Marketing Operations Management -
文章
Empty shelves: The retail analytical talent deficit -
文章
Moving beyond the ad server -
文章
The first step in building a better customer experience -
文章
The era of gargantuan data -
文章
Marketing optimization: Five lessons learned at a major US bank -
文章
Seven characteristics of the modern consumer -
白皮书
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
文章
Improving customer experience with digital marketing -
文章
Three tips for data-driven marketing from the Las Vegas Sands -
白皮书
Unleashing the Power of Text Analytics for Travel -
文章
Four ways Vail Resorts creates epic experiences -
文章
Do marketers need real-time analytics -
文章
The digitization of everything — its impact on customer experience -
文章
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
文章
A lesson in customer service from Chick-fil-A President Dan Cathy -
分析报告
白皮书
Marketing Analytics for Manufacturing: Forging Customer Insights -
视频
Brian Solis on making business more human -
电子书
Brilliant decision? -
白皮书
AI and analytics are powering a demand planning and customer experience revolution -
白皮书
SAS - Hospitality Provider -
电子书
Planning For CDP Success: A guided journey for choosing a customer data platform -
白皮书
Where does marketing stop and advertising begin? -
电子书
Operational Marketing: From Hard Work to Heroic Performance -
电子书
Retail Experimentation: The New Fundamentals -
电子书
Strategic Marketing: From aspirational to exceptional customer experience -
白皮书
SAS Experience 2030 -
电子书
The Secrets of Delivering Exceptional Customer Experience -
白皮书
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
白皮书
Experience 2030: Pulse Report -
白皮书
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
白皮书
Experience 2030. The Future of Customer Experience is... NOW! -
电子书
In-the-Moment Marketing -
白皮书
Delivering Experiences That Win Business and Build Loyalty -
电子书
Customer experience - now and into the future -
网络研讨会
Data and AI: Accelerators of Banking CX -
客户案例
Hyper-personalized offers help consumer finance company elevate the customer experience -
客户案例
InShared moves towards an integrated omnichannel marketing approach with SAS Customer Intelligence solution
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