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Basın Bülteni
SAS a Leader in cross-channel marketing hubs per global research firm -
E-Kitap
Real-Time Hyperpersonalization in Hospitality -
Basın Bülteni
MarTech experts’ top predictions for 2025 -
Basın Bülteni
Data and AI pulse: Asia Pacific -
Basın Bülteni
New report: Undisciplined MarTech impedes customer trust -
Basın Bülteni
New study finds CMOs embracing GenAI despite knowledge gap -
Rapor
Navigating the uncertain world of third-party cookies -
MÜŞTERİ HİKAYESİ
Leading cruise line personalizes passengers’ onboard experience in real time -
Basın Bülteni
Analysts laud SAS’ innovation in AI, marketing, risk and fraud solutions -
Basın Bülteni
New SAS GenAI tools for marketers leverage Amazon Bedrock -
E-Kitap
The insurance data and AI revolution -
Analist Raporu
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 -
MÜŞTERİ HİKAYESİ
One airport operator is making every journey personal for passengers -
MÜŞTERİ HİKAYESİ
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
Rapor
Creating Meaningful Data-driven Customer Journeys -
E-Kitap
Personalized advertising that you control -
Rapor
Improving HCP Engagement with Digital Analytics -
Analist Raporu
SAS is a Leader in The Forrester Wave™: AI Decisioning Platforms, Q2 2023. -
E-Kitap
Cracking Tomorrow's CX Code -
Rapor
Retail bank media networks: Monetize customer data with personalized offers and advertising -
E-Kitap
The Path to a Single Customer View -
Analist Raporu
The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023 -
MÜŞTERİ HİKAYESİ
Predicting real-time insurance needs with hyperpersonalization -
MÜŞTERİ HİKAYESİ
Voetbalmedia uses MarTech from SAS to better engage with 1.4 million football players and enthusiasts -
Basın Bülteni
Resiliency or fragility? Ten 2023 predictions from SAS -
Rapor
Cracking Tomorrow's CX Code -
Analist Raporu
SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022 -
Rapor
Banking in 2035: global banking survey report -
Rapor
Banking in 2035: three possible futures -
Rapor
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
MÜŞTERİ HİKAYESİ
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approach -
MÜŞTERİ HİKAYESİ
Protecting nature with dollars and sense -
MÜŞTERİ HİKAYESİ
Workplace solutions retailer creates compelling customer experience via data-driven marketing -
Basın Bülteni
Preparing for the next disruption: 10 analytics trends to watch in 2022 -
MÜŞTERİ HİKAYESİ
A customer connection is the special ingredient -
MÜŞTERİ HİKAYESİ
Finland’s top retail bank applies AI to improve customer service and credit scoring -
MÜŞTERİ HİKAYESİ
Maximizing the reach and impact of an eHealth hub -
MÜŞTERİ HİKAYESİ
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
Makale
The 5 new rules of retail -
Makale
3 ways to rethink retail forecasting and demand planning -
Analist Raporu
SAS is a Leader in The Forrester Wave™: Customer Analytics Technologies, Q3 2020. -
Makale
Reimagine marketing: Today, tomorrow and in times of disruption -
Analist Raporu
The Total Economic Impact Of SAS Customer Intelligence 360 -
MÜŞTERİ HİKAYESİ
Using customer intelligence to optimize advertising sales -
Makale
Customer data platform: What it is and why it’s important -
Makale
Your customers aren’t afraid of new technologies. Are you? -
Makale
Tread carefully with customer data platforms -
Makale
Marketers and privacy -
Makale
Digital transformation for SMBs -
Makale
Five trends that will reshape customer experience -
Makale
Under siege: Improving customer experience in banking -
MÜŞTERİ HİKAYESİ
Predictive analytics and AI deliver a winning fan experience -
MÜŞTERİ HİKAYESİ
Telecom calls on automation to improve market position -
Makale
IoT: The customer experience accelerator you can't afford to ignore -
Rapor
The Real-Time and Predictive Commerce Playbook for CMOs -
Makale
What big data has brought to the privacy discussion -
Rapor
Keys to robust credit risk modeling and decisioning for better customer experience -
Makale
Effective real-time marketing -
Rapor
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
Rapor
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
Makale
Contextual engagement -
Makale
Data and the customer experience -
E-Kitap
How Can Retailers Satisfy Today's Customers? -
Rapor
Data and the customer experience -
Makale
How to improve your AI marketing skills -
Makale
Building confidence in your customer experience -
Makale
AI marketing: What does the future hold? -
Makale
Three ways to improve real time marketing results -
Rapor
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
Rapor
Beyond The Campaign -
Makale
Customer journey analytics goes mainstream -
Rapor
Using Data to Create Outcome-Based Customer Experiences -
Rapor
The Internet of Things: Marketing’s Opportunities and Challenges -
Rapor
Power your digital transformation with guided analytics -
E-Kitap
How Customer Intelligence Is Energizing the Utilities Industry -
Rapor
Using Big Data to Enable the Omnichannel Retail Experience -
Makale
What is marketing automation? -
Makale
Real-time customer engagement is the future of experience management -
E-Kitap
Rapor
Tomorrow's telco -
E-Kitap
Improving Customer Experience -
Makale
The marketing analytics must-haves -
Makale
Harnessing the martech advantage -
Rapor
Getting to Why in Omnichannel Marketing Attribution -
Rapor
Marketing attribution: Giving credit where credit is due -
Rapor
Improve Customer Experience with Actionable Artificial Intelligence -
Makale
R 'Ray' Wang: A conversation with a digital disruptor -
Makale
IoT: The next best thing to reading your customer’s mind -
Makale
Marketing for the midmarket -
Rapor
Redefining Brand Performance for the 21st Century -
Makale
Linking data to the customer journey -
Seri
The value of marketing metrics at Visa -
Makale
Putting you at the frontier of the fan experience -
Seri
Digital transformation: Moving from handshakes to householding at Comerica -
Rapor
Data Elevates the Customer Experience -
Seri
Brand equity has a big role in RCI's strategy -
Makale
Marketing operations: Five core competencies you must master -
Makale
Customer journeys: How to be ready when customers visit -
Makale
Customer journey management: Eliminating missed opportunities -
Makale
Small but mighty: Modern marketing for the midmarket -
Rapor
Operationalizing and Embedding Analytics for Action -
MÜŞTERİ HİKAYESİ
The right offer every time -
Makale
The marketer's dream: Harmonic convergence -
Makale
Customer segmentation for the new digital experience -
Röportaj
Using data to control unruly hotel pricing -
Seri
The customer journey: Finding the buy signal -
Röportaj
Q&A: What's your level of digital marketing maturity? -
Röportaj
How do you know if you’re ready for Hadoop? -
Seri
The customer journey: Why you need journey maps -
Makale
Keeping your customers happy with assortment optimization -
Makale
The modern marketing leader: Is your CMO ready? -
Makale
Customer loyalty in a digital world: A new approach -
MÜŞTERİ HİKAYESİ
Optimization delivers more revenue while slashing marketing costs -
Makale
Four multichannel marketing strategies that deliver exceptional customer experiences -
Makale
Marketing measurement do's and don'ts -
Makale
Out of size, out of mind -
Makale
Empty shelves: The retail analytical talent deficit -
Rapor
The Architecture and Security of SAS® Marketing Operations Management -
Makale
Moving beyond the ad server -
Makale
The first step in building a better customer experience -
Makale
The era of gargantuan data -
Makale
Marketing optimization: Five lessons learned at a major US bank -
Makale
Seven characteristics of the modern consumer -
Rapor
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
Makale
Improving customer experience with digital marketing -
Makale
Three tips for data-driven marketing from the Las Vegas Sands -
Rapor
Unleashing the Power of Text Analytics for Travel -
Makale
Four ways Vail Resorts creates epic experiences -
Makale
Do marketers need real-time analytics -
Makale
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
Makale
A lesson in customer service from Chick-fil-A President Dan Cathy -
Analist Raporu
Rapor
Marketing Analytics for Manufacturing: Forging Customer Insights -
MÜŞTERİ HİKAYESİ
Staying ahead of retail trends -
Makale
İçgörüler Sayfası
Customer Experience Management: What it is and why it matters -
Makale
İçgörüler Sayfası
Multichannel Marketing: What it is and why it matters -
Makale
İçgörüler Sayfası
Customer Analytics: What it is and why it matters -
Makale
İçgörüler Sayfası
Dijital Pazarlama: Nedir ve neden önemlidir? -
Makale
İçgörüler Sayfası
Pazarlama Analitiği: Nedir ve neden önemlidir -
Makale
İçgörüler Sayfası
Kişiselleştirme: Nedir ve neden önemlidir -
Makale
İçgörüler Sayfası
Big Data Marketing: What it is and why it matters -
Makale
İçgörüler Sayfası
Digital Transformation: What it is and why it matters -
MÜŞTERİ HİKAYESİ
Hyper-personalized offers help consumer finance company elevate the customer experience -
Web Semineri
Real-Time Decision Manager -
Web Semineri
Data and AI: Accelerators of Banking CX -
E-Kitap
Brilliant decision? -
E-Kitap
In-the-Moment Marketing -
Rapor
Delivering Experiences That Win Business and Build Loyalty -
Rapor
SAS - Hospitality Provider -
E-Kitap
Strategic Marketing: From aspirational to exceptional customer experience -
E-Kitap
Retail Experimentation: The New Fundamentals -
Rapor
AI and analytics are powering a demand planning and customer experience revolution -
Rapor
Experience 2030. The Future of Customer Experience is... NOW! -
Rapor
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
E-Kitap
Operational Marketing: From Hard Work to Heroic Performance -
Rapor
SAS Experience 2030 -
E-Kitap
The Secrets of Delivering Exceptional Customer Experience -
Rapor
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
Rapor
Experience 2030: Pulse Report -
E-Kitap
Planning For CDP Success: A guided journey for choosing a customer data platform -
Rapor
Where does marketing stop and advertising begin? -
E-Kitap
Customer experience - now and into the future
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