Leveraging analytics to create
deeper insights

The business of sports is being transformed as remote fandom rises. Creative tactics with analytics are helping clubs build a more loyal following. Join our panel and explore the increasing ways on-pitch data is being woven into off-pitch tactics. 

 

Discussion focus

  • What are the main differences between on- and off-pitch analytics? What are your favorite examples?
  • Venue Optimization might be specifically related to the Covid situation. How effective has this been?
  • How else have you seen optimization used in the context of sports?
  • As sports businesses adopt retail best practices, what customer intelligence tactics do you expect to see?
  • Looking ahead, what can we expect from advanced analytics in sports?
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Further reading

modernizing retail fraud prevention

Why Venue Optimization is Critical and How It Works

modernizing retail fraud prevention

Fastest, cheapest, greenest: How will football fans choose which matches to attend?

modernizing retail fraud prevention

Going beyond the box score: Text analysis in sports

modernizing retail fraud prevention

Premier League champs offer lessons
on and off the field

modernizing retail fraud prevention

How the sports and business worlds
are sharing more experiences