Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
Explore More SAS Resources
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E-Book
Real-Time Hyperpersonalization in Hospitality -
Технический документ
Navigating the uncertain world of third-party cookies -
E-Book
The insurance data and AI revolution -
Аналитический отчет
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024 -
Технический документ
Creating Meaningful Data-driven Customer Journeys -
E-Book
Personalized advertising that you control -
Технический документ
Improving HCP Engagement with Digital Analytics -
Аналитический отчет
SAS is a Leader in The Forrester Wave™: AI Decisioning Platforms, Q2 2023. -
E-Book
Cracking Tomorrow's CX Code -
Технический документ
Retail bank media networks: Monetize customer data with personalized offers and advertising -
E-Book
The Path to a Single Customer View -
Аналитический отчет
The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023 -
Customer Story
Voetbalmedia uses martech from SAS to better engage with 1.4 million football players and enthusiasts -
Технический документ
Cracking Tomorrow's CX Code -
Аналитический отчет
SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022 -
Технический документ
Banking in 2035: global banking survey report -
Технический документ
Banking in 2035: three possible futures -
Технический документ
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
Customer Story
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approach -
Customer Story
Customer engagement enhanced with cloud-based analytics and AI -
Вебинар
Привет, Мир! Привет, персонализация! -
Вебинар
Обзор решений SAS по клиентской аналитике -
Article
3 вопроса, с которых нужно начать улучшения в области прогнозирования и планирования спроса в ритейле -
Вебинар
Оптимизация маркетинговых коммуникаций с помощью аналитики. SAS CI360 Engage: Direct и Engage: Optimize -
Вебинар
Оптимизация маркетинговых коммуникаций с помощью аналитики. SAS CI360 Engage: Direct и Engage: Optimize -
Article
Использование Python в решениях SAS Intelligent Decisioning 5.4 -
Вебинар
Новый персонализированный маркетинг Campaign as a Service -
Аналитический отчет
The Total Economic Impact Of SAS Customer Intelligence 360 -
Вебинар
Управление омниканальными путешествиями клиентов. SAS CI360 Engage: Direct и Engage: Digital -
Вебинар
Планирование и согласование маркетинговых активностей. SAS CI360 Plan. -
Article
Платформа клиентских данных: что это такое и почему это важно -
Customer Story
Решения ритейлера создают привлекательные условия для клиентов с помощью data-driven маркетинга. -
Article
Ваши клиенты не боятся новых технологий, а вы? -
Article
Маркетологи и конфиденциальность -
Article
Цифрова трансформація — що це й чому це важливо -
Article
Пять трендов, которые изменят качество обслуживания клиентов -
Article
Under siege: Improving customer experience in banking -
Article
IoT: ускоритель взаимодействия с клиентами, который не стоит игнорировать -
Технический документ
The Real-Time and Predictive Commerce Playbook for CMOs -
Article
Что нового большие данные привнесли в дискуссию о конфиденциальности -
Технический документ
Keys to robust credit risk modeling and decisioning for better customer experience -
Article
Эффективный маркетинг в реальном времени -
Технический документ
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
Технический документ
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
Article
Аналитика SAS поможет страховым компаниям -
E-Book
How Can Retailers Satisfy Today's Customers? -
Аналитический отчет
How Data Science Teams Leverage Machine Learning and Other Advanced Analytics -
Технический документ
Data and the customer experience -
Article
How to improve your AI marketing skills -
Article
3 способа улучшить результаты real-time маркетинга -
Технический документ
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
Технический документ
Beyond The Campaign -
Article
Customer journey analytics goes mainstream -
Технический документ
Using Data to Create Outcome-Based Customer Experiences -
Технический документ
The Internet of Things: Marketing’s Opportunities and Challenges -
Технический документ
Power your digital transformation with guided analytics -
E-Book
How Customer Intelligence Is Energizing the Utilities Industry -
Технический документ
Using Big Data to Enable the Omnichannel Retail Experience -
Article
Многовариантное тестирование: делайте больше за меньшее время -
Article
Общение c покупателем в реальном времени — это будущее в управлении клиентским опытом -
E-Book
Технический документ
Tomorrow's telco -
E-Book
Improving Customer Experience -
Article
Использование преимуществ маркетинговых технологий (MarTech) -
Article
Must-have: аналитика, которая упрощает жизнь современным маркетологам -
Технический документ
Getting to Why in Omnichannel Marketing Attribution -
Технический документ
Marketing attribution: Giving credit where credit is due -
Технический документ
Improve Customer Experience with Actionable Artificial Intelligence -
Технический документ
Redefining Brand Performance for the 21st Century -
Article
Marketing for the midmarket -
Article
Выстраивание пути клиента на основе данных -
Series
The value of marketing metrics at Visa -
Article
Putting you at the frontier of the fan experience -
Технический документ
Data Elevates the Customer Experience -
Article
Customer journey management: Eliminating missed opportunities -
Article
Small but mighty: Modern marketing for the midmarket -
Технический документ
Operationalizing and Embedding Analytics for Action -
Article
The marketer's dream: Harmonic convergence -
Article
Customer segmentation for the new digital experience -
Interview
Using data to control unruly hotel pricing -
Series
The customer journey: Finding the buy signal -
Interview
Q&A: What's your level of digital marketing maturity? -
Interview
How do you know if you’re ready for Hadoop? -
Series
The customer journey: Why you need journey maps -
Article
Customer loyalty in a digital world: A new approach -
Article
Four multichannel marketing strategies that deliver exceptional customer experiences -
Article
Marketing measurement do's and don'ts -
Article
Out of size, out of mind -
Технический документ
The Architecture and Security of SAS® Marketing Operations Management -
Article
Empty shelves: The retail analytical talent deficit -
Article
The first step in building a better customer experience -
Article
The era of gargantuan data -
Article
Seven characteristics of the modern consumer -
Технический документ
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
Article
Three tips for data-driven marketing from the Las Vegas Sands -
Технический документ
Unleashing the Power of Text Analytics for Travel -
Article
Four ways Vail Resorts creates epic experiences -
Article
Do marketers need real-time analytics -
Article
Тотальная цифровизация и ее влияние на клиентский опыт -
Article
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
Article
A lesson in customer service from Chick-fil-A President Dan Cathy -
Аналитический отчет
Технический документ
Marketing Analytics for Manufacturing: Forging Customer Insights -
Video
Brian Solis on making business more human -
Article
Marketing optimization: Five lessons learned at a major US bank -
E-Book
Brilliant decision? -
Технический документ
SAS - Hospitality Provider -
Технический документ
AI and analytics are powering a demand planning and customer experience revolution -
E-Book
Planning For CDP Success: A guided journey for choosing a customer data platform -
Технический документ
Where does marketing stop and advertising begin? -
E-Book
In-the-Moment Marketing -
Технический документ
Delivering Experiences That Win Business and Build Loyalty -
E-Book
Strategic Marketing: From aspirational to exceptional customer experience -
E-Book
Retail Experimentation: The New Fundamentals -
Технический документ
Experience 2030. The Future of Customer Experience is... NOW! -
Технический документ
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
E-Book
Operational Marketing: From Hard Work to Heroic Performance -
Технический документ
SAS Experience 2030 -
E-Book
The Secrets of Delivering Exceptional Customer Experience -
Технический документ
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
Технический документ
Experience 2030: Pulse Report -
E-Book
Customer experience - now and into the future -
Article
Improving customer experience with digital marketing -
Article
Moving beyond the ad server
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