A SAS É LÍDER NO RELATÓRIO INAUGURAL
The Forrester Wave™: Plataformas Decisivas na AI, 2.º trimestre de 2023.
O relatório indica que a SAS tem como pontos fortes: capacidades abrangentes dos dados, tecnologias de decisão inteligentes, experiência do utilizador, variedade de ferramentas e ModelOps de autoria própria.
A emblemática plataforma SAS Viya tem interfaces magnificamente desenhadas, em todas as fases do ciclo de vida dos dados, para a tomada de decisões.
Explore mais recursos SAS
Para procurar recursos por tipologia selecione uma das opções abaixo.
-
- Selecione o tipo de recurso
- Analyst Report
- E-Book
- White Paper
- White Paper
- Article
- Blog Post
- Book Excerpt
- Case Study
- Infographic
- Interview
- Research
- Series
- Video
- Webinar
- Customer Story
-
E-Book
How to govern your AI strategy in a highly regulated worldIt’s no longer a case of “if” an organization adopts AI but “when.”
The technology is rapidly advancing and transforming the workplace and society at large, but it comes with risks. That’s where governance comes in. Governance is essential to the reliable, transparent and ethical performance of AI. But the clear lack of oversight of the technology is putting many organizations at risk of noncompliance with incoming regulations around AI, such as the EU AI Act.
This e-book will reveal:
· Why AI governance is so important and what successful governance looks like.
· The five key drivers for implementing AI governance today.
· The risks of poor governance and growing regulatory pressure.
· A practical approach to implementing AI governance.
-
White Paper
Boosting Tax Agency Productivity and Protection with AI and Generative AIGenerative AI (GenAI) technology is gaining momentum rapidly, not just in businesses and government agencies, but also among those trying to defraud them. Tax agencies have potentially valuable uses of GenAI in process productivity, taxpayer service, and staying ahead of fraudsters by augmenting fraud detection and threat simulation. Given the new and sometimes uneven capabilities of GenAI, agencies should be approaching it with both purpose and caution. To explore these opportunities and threats, IIA spoke with SAS global tax and revenue compliance experts Teya Dyan, Principal Industry Consultant, based in North America, Ensley Tan, Principal Industry Consultant, based in Asia Pacific, and Alexandre Negadi, Senior Industry Consultant, based in Europe.
-
E-Book
Your journey to a GenAI future: A strategic path to success in health careGenAI is at the forefront of global health care innovation and is here to stay. Health care organizations at large are leaning into the promise of advanced technologies with the intent to streamline operations and deliver stronger health outcomes for patients all over the world. But in a highly regulated, protected and data-sensitive sector, how is this technology being used? And how will health care organizations keep patient data safe while implementing cutting-edge technologies like GenAI?
In this report, you’ll discover:
• How health care organizations are approaching GenAI adoption compared with other sectors.
• The specific areas where health care already sees GenAI drive results – and where they’re still navigating uncertainty.
• How GenAI investments in health care stack up against other sectors and where these industries are placing their bets.
• Practical strategies to overcome the challenges of GenAI implementation, ensuring you maximize your return on investment (ROI) and stay ahead of the curve.
-
Customer Story
Climate-driven finance for a net-zero worldSAS Climate Risk Stress Testing on SAS Viya helps Intesa Sanpaolo plan, optimize and achieve net-zero targets by integrating governance and business strategies.
-
Customer Story
Integrating data, generative AI and human expertise to tackle global warming The Southern States Energy Board uses SAS Viya to analyze and manage vast amounts of geological, regulatory and community sentiment data with speed and precision.
-
Analyst Report
Chartis RiskTech Quadrant for AML Transaction Monitoring Solutions, 2024SAS is a category leader in Chartis' RiskTech Quadrant for AML Transaction Monitoring Solutions, 2024. According to Chartis, SAS' AML transaction monitoring solutions emphasize speed, volume and performance.
-
E-Book
Your journey to a GenAI future: A strategic path to success in life sciences and pharmaAs generative AI continues to make waves across both headlines and boardrooms, the life sciences industry is unlocking new possibilities that could reshape the future. This sector, known for managing vast, intricate data sets and safeguarding sensitive patient information, is poised to harness GenAI for groundbreaking advancements. In life sciences, GenAI isn’t just a buzzword – it’s a game changer with the potential to revolutionize innovation, productivity and patient care.
Our latest insights on GenAI come from a comprehensive survey of 1,600 organizations across the globe, offering a deep dive into how different industries are approaching GenAI. Specifically, we focused on the responses of 237 senior life sciences leaders who are at the forefront of shaping GenAI, data and analytics strategy.
In this report, you’ll discover:
• How the life sciences industry is leading or lagging in GenAI adoption compared with other sectors.
• The specific areas where the industry is already seeing GenAI drive results – and where it is still navigating uncertainty.
• How GenAI investments in life sciences stack up against other sectors and where the industry is placing its bets.
• Practical strategies to overcome the challenges of GenAI implementation, ensuring you maximize your return on investment (ROI) and stay ahead of the curve.
-
Analyst Report
IDC MarketScape: Worldwide Machine Learning Operations Platforms 2024 -
E-Book
Real-Time Hyperpersonalization in HospitalityIn this era where one-size-fits-all approaches are becoming obsolete, real-time personalization is transforming the guest experience. By using advanced predictive analytics and machine learning, cruise operators can now craft and optimize next-best offers tailored to each guest's unique preferences and behaviors. This cutting-edge approach enhances every aspect of the journey, from dining and entertainment to shore excursions and onboard shopping.
This e-book explores how modern cruise lines are harnessing the power of real-time data processing and advanced analytics to create seamless, personalized experiences. You'll learn more about Norwegian Cruise Line's success story, exploring how technologies like SAS Event Stream Processing and SAS Machine Learning can turn vast amounts of data into actionable insights, setting new standards for personalization to not only elevate guest satisfaction but also drive significant business value.
-
White Paper
Revealing the paths to 2040: four possible scenarios for insuranceFrom extreme weather events and natural disasters to geopolitical volatility and shifting demographics, insurers face increasing numbers and varieties of disruptions and uncertainties. At the same time, longstanding risk models are upended by rapid technological advances and evolving market needs. Opportunities abound – but the future is unclear.
This Economist Impact report, informed by expert interviews and an analysis of megatrends, presents insurers with four possible scenarios for the world in 2040. Each path forward describes a potential future, reflecting two main drivers of change:
– Pace of technological evolution.
– Level of global cooperation.
How will insurance evolve? Challenge your assumptions as you delve into these scenarios, considering along the way how you should prepare.
-
E-Book
A Comprehensive Approach to Trustworthy Data and AI GovernanceAI is revolutionizing human life and unlocking a whole new world of innovation. As AI becomes more prevalent, it will affect nearly every aspect of society from our professional to personal lives. Organizations that can demonstrate responsible and ethical use of AI are more likely to be commercially successful. This is where Trustworthy AI – a system designed to ensure safety, reliability and ethical practices – can help.
Trustworthy AI is an AI system designed, developed and deployed with human-centricity in mind. These systems incorporate appropriate levels of accountability, inclusivity, transparency, completeness and robustness to promote human agency and prevent human harm.
In this eBook you will discover:
The business need for ethics in AI
Why you should embrace Trustworthy AI
How to establish Trustworthy AI governance
The 6 SAS principles to guide your Trustworthy AI strategy
How the SAS Data Ethics Practice supports Trustworthy AI
-
E-Book
Five reasons developers hit a productivity wall – and what to do about itDevelopers, when you hit a wall, you hit it hard. And it’s often the same five obstacles getting in the way of productivity over and over again. Do these issues sound familiar?
“I don’t have my own space to experiment with models before sharing them.”
“It takes too long to develop a model.”
“The infrastructure we need costs too much.”
“It’s too hard to keep track of version updates.”
“Everybody’s getting different results from the same data sets.”
This e-book from SAS and AWS takes a closer look at each of these obstacles and how you can overcome them with the help of SAS® Viya® Workbench. Make productivity blockers a thing of the past.
-
E-Book
Data-driven health careThe use of technology and data in the health care ecosystem continues to evolve. An extreme emphasis has been placed on digital health, AI, and the need for interoperability across various stakeholders in the healthcare ecosystem. Interoperability of different health care systems and devices to seamlessly exchange information is crucial to provide stronger health outcomes and patient engagement opportunities, enhance patient safety and operational efficiency, and reduce duplicated effort and potential for error.
Discover how health care powered by data and technology will be the springboard to the future.
-
Article
Unlocking a strategic approach to data and AIAI is only as good as the data that powers it – this is a fundamental truth about data and AI that defines the limits of what’s possible with artificial intelligence. It may seem surprising, but it's rarely a bad algorithm or a bad learning model that causes AI failures. It's not the math or the science. More often, it's the quality of the data being used to answer the question.
-
E-Book
Your journey to a GenAI future: An insurer’s strategic path to successThe insurance industry is rapidly embracing generative AI technology, recognizing its extraordinary capabilities through high rates of personal and organizational usage. Overwhelmingly, insurance companies around the globe plan to invest in GenAI over the next year, and most have a dedicated budget in place. Yet many lack sufficient budgeting for GenAI governance, and most governance frameworks are still in development.
Recent research compiled survey results from 1,600 global organizations across a wide range of sectors. In this report, we drilled down to the 236 respondents who are senior decision makers in GenAI strategy or data analytics in the insurance sector.
Read the results to understand insurance firms’ unique perspectives on GenAI – including how the industry compares to other sectors, how you can proactively prepare for implementation challenges, what the most promising business opportunities are, and which issues are the top concerns.
-
White Paper
From Data to Decision: Increasing AI Productivity with SAS ViyaFuturum is running benchmark studies on productivity advantages of SAS vs. opensource and other vendors. This Futurum Lab Report will be part of the Just the Facts campaign.
PLN_27165
-
E-Book
Your journey to a GenAI future: A strategic path to success for governmentAs generative AI (GenAI) accelerates into the mainstream, organizations of every kind are seeing the transformative potential of the technology. Many government organizations handle huge data sets, hold sensitive personal information and synthesize details about entire populations. For government, GenAI could create a paradigm shift in productivity and capability.
Our research findings are based on a new survey of 1,600 organizations from a wide range of sectors worldwide. To better understand the unique perspectives that government organizations have about GenAI, we examined the responses from the 237 senior leaders who are responsible for making decisions on GenAI strategy or data analytics.
This report uncovers:
• How governments are implementing GenAI compared to other sectors.
• Which areas governments are already seeing the benefits of GenAI and where they feel less confident.
• How government investment stacks up against other sectors and where it’s being spent.
• How you can proactively prepare for the challenges of implementing GenAI to ensure a strong ROI
-
White Paper
Solving the public services productivity puzzleIn Global Government Forum’s survey, 91% of public service respondents said they face a productivity challenge, with 56% characterizing it as significant or very significant.
-
E-Book
Marketers and GenAI: Diving Into the Shallow EndMarketers are leading in GenAI use, but it’s only surface level. What’s needed to take the next step?
-
Analyst Report
ARC View: Industrial-grade AI: Transforming Data into Insights and OutcomesThis ARC View report explains how organizations can not only start realizing immediate returns from their Industrial AI initiatives, but also ensure that their investments remain future-proof.
-
E-Book
Public service of the futureNever before have governments been asked to do so much, so fast, while facing considerable pressures – rising customer service expectations, fiscal constraints, overstretched organizations and workforce fatigue.
Technologies like AI and generative AI are shifting the limits of what is possible – enabling fresh ideas about how public sector organizations can deliver services and helping to rethink what services are offered. From national to local government, law enforcement to health and defense to education, great strides are being made to deliver better outcomes and experiences.
In this e-book, you will discover six considerations for improving productivity and ensuring public servants have the time to focus on what matters. Here's a sneak peek:
· How do different demographics engage with public services and how do you serve everyone?
· Are traditional processes meeting your organization’s needs? Would updating and modernizing help you achieve increased operational efficiency?
· How AI is a catalyst for organizational transformation.
-
Analyst Report
SAS is a Leader in The Forrester Wave™: AI / ML Platforms, Q3 2024 -
Analyst Report
IDC MarketScape: Worldwide Decision Intelligence 2024 -
White Paper
Pioneering Ethical AI: The Crucial Role of Property and Casualty InsurersInsurers have long been global leaders in addressing risks and protecting people and businesses. As artificial intelligence continues to revolutionize how business gets done, it is redefining how insurers can deliver on their promises. Read this paper to learn from industry veterans and AI experts alike about:
• The state of AI regulations globally.
• The multifaceted role insurers can play in developing AI ethics.
• Why insurers are uniquely qualified to use AI (and GenAI) – and how they’re using these technologies today.
• An approach to an ethical AI framework that any insurer can follow to establish their own AI narrative.
-
E-Book
On the Road to Accelerating Claims AutomationMore than ever, insurance companies need to provide customers with seamless interactions that save them time, minimize hassle, and make them feel seen, understood, and cared for. Many are also exploring the use of AI for claims prevention – for example, by creating new risk mitigation services. All of this requires investment in digital technologies that work together to enable intuitive, Amazon-like customer experiences. This ebook explores how insurers can make the leap to digitally transformed, intelligent claims processes that customers love and increase operational efficiency and reduce costs.
-
Article
AI como fonte de ansiedade: Manter a calma perante as mudançasA AI como fonte de ansiedade não é uma brincadeira. Quer receie certos trabalhos tornarem-se obsoletos, distorção da informação, ou simplesmente deixar escapar oportunidades, compreender a AI como fonte de ansiedade será fundamental para ultrapassar esses sentimentos.
-
E-Book
Enabling trusted AI and data-driven decisions at scaleDiscover how successful organizations build a coherent analytics and AI strategy to differentiate themselves and seize a competitive advantage.
-
E-Book
Intelligent decisioning in governmentGovernments can incorporate AI-driven decisioning into existing business processes to take advantage of digital transformation benefits. Through automated processes, deeper insights and the ability to act quickly, governments can innovate service delivery, drive efficiency and help build a better future.
-
E-Book
Government navigating an uncertain worldHow governments can harness data,
advanced analytics, and trustworthy AI to
prepare for the unexpected—and respond
faster to protect and improve citizens’ lives.
-
Article
Fraud detection and machine learning: What you need to knowMachine learning and fraud analytics are critical components of a fraud detection toolkit. Discover what you’ll need to get started defending against fraud – from integrating supervised and unsupervised machine learning in operations to maintaining customer service.
-
Article
Utilização de*** dados sintéticos para impulsionar avanços na AIAprenda porque é que os dados sintéticos são vitais para as iniciativas em AI, como os negócios os utilizam para desbloquear o crescimento, e como podem ajudar a fazer face aos desafios éticos.
-
White Paper
Generative AI in Health Care: Opportunities and CautionsLearn how GenAI will affect all aspects of health care, from cost containment to patient care., and the importance for organizations to recognize both the potential and the limits of this new technology and be alert to how it’s being used to perpetrate fraud.
-
White Paper
How to realize value from cloud analytics faster — and with less cost and riskIn just a few years’ time, analytic and AI models have gone from being on-premises “pet projects” and proofs of concept to high-volume mission-critical technologies developed and deployed in the cloud to support business decisions at scale. But as Foundry’s survey reveals, most IT departments haven’t evolved how they will support and enable the new world of cloud analytics at scale.
-
Analyst Report
2024 Gartner® Magic Quadrant™ Data Science and Machine Learning -
White Paper
Ready to see results from your actuarial investments?More than 88% of actuaries say SAS has improved their way of working. Benefits include reduced operational costs, improved scalability of the actuarial process, portfolio optimization and faster premium deployment.
Want to learn more? Check out four scenarios we developed to illustrate the benefits insurers could potentially achieve based on their company size, structure and other variables. These examples represent potential benefits only and do not guarantee any certain result or compliance goal.
-
White Paper
Top 5 insurance problems – and AI isn’t one of themAs all players in the insurance ecosystem know – insurers to reinsurers, GSIs and regulators – the industry faces a multitude of daunting business problems today. In this paper, we discuss five of the most pressing insurance problems, how they affect communities around the world, and obstacles that can get in the way of solving those challenges. Read the paper to learn how insurers can use AI to identify and solve far-reaching issues. And learn why it will take the entire insurance ecosystem to course correct on business results, climate risk, AI safety and governance, and more.
-
Analyst Report
SAS is a Leader in The Forrester Wave™: Customer Analytics Technologies, Q2 2024SAS® Customer Intelligence 360, which helps craft compelling next-best experiences tailored to wherever customers are in their journeys, is named a Leader in The Forrester Wave.
-
E-Book
Detect and halt risky payments across the life sciences supply chainCut fraud, waste, error and abuse with a data-driven approach to payment integrity
It’s estimated that 4.57% of the total annual procurement spending in the private sector is lost to fraud and error. What would be the impact to life sciences organizations if you could stop that flow of cash out of the business? Even for smaller organizations, improving payment integrity could free up significant capital for strategic investments. In R&D, for example, it could free up funds for strategic acquisitions or returning cash to shareholders.
In this e-book, we’ll look at how a smarter, more data-driven approach to payment integrity helps life sciences companies gain faster and deeper visibility into their spending across R&D, manufacturing and distribution. A data-driven approach also helps highlight potential anomalies in real time for investigation by human experts.
-
Customer Story
AI helps students graduate from collegeHillsborough (FL) Community College uses SAS® Visual Analytics to determine what students need to complete their degrees
-
Article
O que são alucinações de IA?Separar os factos da ficção gerada pela IA pode ser difícil. Fique a saber como é que os grandes modelos de linguagem conduzem a alucinações de IA – e descubra como usar a GenAI de forma responsável.
-
Customer Story
Making faster, smarter credit decisions while elevating customer experienceAutomated credit risk management process puts ABBANK at the forefront of Vietnam’s credit revolution.
-
E-Book
The insurance data and AI revolutionInsurers face continual disruptions these days as they respond to price sensitivity, the push for sustainable practices, evolving regulations, climate change issues and all types of heightened risks. How should they respond?
-
Analyst Report
SAS named a Challenger in Gartner® Magic Quadrant™ for Augmented Data Quality SolutionsSAS named a Challenger in Gartner® Magic Quadrant™ for Augmented Data Quality Solutions.
-
Analyst Report
SAS is a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024Forrester names SAS a Leader in The Forrester Wave™: Real-Time Interaction Management, Q1 2024.
-
Article
O que são chatbots?Os chatbots são uma forma de IA conversacional desenhados para simplificar a interação humana com os computadores. Aprenda mais sobre os chatbots que são utilizados em negócios e como estes podem ser incorporados em aplicações analíticas.
-
Customer Story
One airport operator is making every journey personal for passengersiGA Istanbul Airport creates personalized customer journeys using SAS® MarTech solutions
-
Customer Story
Modern, real-time marketing grew membership and incremental sales for leading grocery retailerMigros uses SAS MarTech solutions to personalize customer journeys, optimize campaign strategies and enhance customer engagement.
-
White Paper
SAS® Product Security FrameworkUnderstand the SAS Product Security Framework and the security protocols and processes that SAS uses.
-
Analyst Report
Gartner® Top Strategic Technology Trends for 2024: AI Trust, Risk and Security ManagementLearn why IT leaders must adopt an AI TRiSM to protect their organizations and improve their business outcomes from AI models.
-
Customer Story
Jakarta Smart City uses IoT analytics to better serve residentsJakarta and SAS team up to create an award-winning approach to public services and disaster management.
-
Customer Story
French national rugby team boosts performance with AI and analyticsThe French Rugby Federation counts on intelligence gleaned from SAS Viya on Microsoft Azure to guide coaching decisions and enhance player performance.
-
Article
How AI and advanced analytics are impacting the financial services industryTop SAS experts weigh in on topics that keep financial leaders up at night – like real-time payments and digital identity. See how advanced analytics and AI can help.
-
Article
Impeça fraudes em aplicações de seguros!Os vigaristas adoram a facilidade com que conseguem cometer crimes nos canais digitais. As companhias de seguros inteligentes estão a utilizar dados desses canais (impressão digital do dispositivo, endereço IP, geolocalização, etc.) juntamente com análise e machine learning para detetar fraudes nas aplicações de seguros que são perpetuadas por agentes, clientes e grupos criminosos organizados.
-
Customer Story
Managing Dutch roads and waterways with intelligenceA modern AI, IoT and analytics platform powered by SAS Viya helps Rijkswaterstaat move from reactive to predictive infrastructure maintenance.
-
Customer Story
Customer Story
Advanced analytics helps policymakers determine how new tax measures would affect citizensAscertaining the ‘winners’ and ‘losers’ of potential tax changes before regulations are implemented.
-
E-Book
ModelOps Explained: A Starter’s Guide to Deploying and Managing AI and Analytical ModelsInterviews with analysts at IDC and Gartner, along with survey results from SAS and Omdia, provide guidance on how to overcome the barriers to operationalizing analytics.
-
Analyst Report
A SAS é Líder na The Forrester Wave™: Plataformas Decisivas na AI, 2.º trimestre de 2023.The Forrester Wave™: Plataformas Decisivas na AI, 2.º trimestre de 2023. Reconhece, a SAS, pela excelência ao integrar harmoniosamente a análise na tomada de decisões.
-
Analyst Report
SAS Inside Intelligence 2023 ConferenceThis IDC Link focuses on SAS' responsible innovation initiative and the importance of building trust, transparency and information privacy in machine learning and AI life cycle technologies and applications.
-
Customer Story
Taking the guesswork out of production planningEuramax uses SAS to prevent production delays
-
Customer Story
Advanced analytics in the cloud helps international biopharmaceutical group enhance operations and efficiencyChiesi Group uses SAS Viya to analyze information in a collaborative platform, streamline processes and efficiently deliver trial results to regulatory authorities.
-
Analyst Report
IDC MarketScape: Worldwide MLOPs Platforms 2022 Vendor AssessmentSAS is positioned in the Leader's category in the 2022 IDC MarketScape for worldwide machine learning operations platforms.
-
Analyst Report
IDC Spotlight: Looking Beyond the AI Model to Improve the Value of Computer Vision in Manufacturing OperationsThis IDC Spotlight explores the increasing adoption of computer vision (CV) by manufacturers, and how in order to succeed, they must focus on more than just model development, validation and deployment. SAS delivers a comprehensive portfolio of tools, software and resources – integrated into SAS Viya – to develop and deploy CV solutions.
-
Analyst Report
SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022.
-
Customer Story
Just add data: How data and technology — paired with a human touch — create a sustainable and quality culinary experienceBarilla, the world’s largest pasta manufacturer, uses advanced analytics and AI to track global inventory and optimize orders and deliveries to meet surging demand.
-
Analyst Report
Artificial Intelligence In Retail: What Now?This RSR Benchmark Report examines retailers’ attitudes about AI/ML technology and whether it can be used to turn data into insights and help retailers better understand the environments they operate in.
-
Customer Story
Improving data collection and modeling to accelerate predictive medicine effortsDompé farmaceutici uses SAS for predictive analytics and quantitative disease modeling.
-
Customer Story
Making buildings – and business – more secure with analytics and AIIndustrial company Comelit Group harnesses the power of SAS Viya 4 to modernize how decisions are made, combining the most successful analytics and AI platform with the flexibility and scalability of the cloud.
-
Analyst Report
SAS Explore 2022 Review and AnalysisThis IDC Link focuses on several SAS announcements supporting faster time-to-value for AI/ML model-driven businesses.
-
Analyst Report
Celent: Insurance Fraud Detection Solutions: Health Insurance, 2022 EditionSAS was named a Luminary in Celent's Insurance Fraud Detection Solutions: Health Insurance, 2022 Edition, excelling in both Advanced Technology and Breadth of Functionality.
-
Analyst Report
Advanced Analytics Excellence In Discrete ManufacturingThis paper explains how advanced analytics helps discrete manufacturing achieve operational excellence, including potential benefits, the capabilities an organization needs, and how the organization can align with this approach.
-
White Paper
Hosted managed services for SAS® technologySAS provides hosted managed services designed to provide faster and easier deployment options for SAS technologies. This white paper reviews the fundamentals of this capability.
-
Analyst Report
IDC MarketScape: Worldwide Responsible Artificial Intelligence for Integrated Financial Crime Management Platforms 2022 Vendor AssessmentLearn why SAS is positioned in the Leaders category in the 2022 IDC MarketScape for worldwide responsible artificial intelligence for integrated financial crime management platforms.
-
Article
Analytics: A must-have tool for leading the fight on prescription and illicit drug addictionStates and MFCUs now have the analytics tools they need to change the trajectory of the opioid crisis by analyzing data and predicting trouble spots – whether in patients, prescribers, distributors or manufacturers. The OIG Toolkit with free SAS® programming code makes that possible.
-
Article
Viking transforms its analytics strategy using SAS® Viya® on Azure -
Customer Story
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approachTelenor relies on SAS Viya on Azure and SAS Customer Intelligence 360 to provide fast, personalized customer service based on real-time analytics.
-
Customer Story
It’s all in the research: Using AI to solve issues in health careWith the University of Alberta's new health data management and analysis platform, DARC, it can now increase research capacity and provide high-performance computing and data storage in a secure environment. SAS provided the university software to help make its platform thrive amidst a global pandemic.
-
Analyst Report
Data-Driven Grid Reliability: IoT Sensing and Analytics to Enable Predictive Maintenance and Improve ResiliencyLearn how the emergence of artificial intelligence, IoT sensors, advanced analytics and predictive maintenance within utility distribution systems can significantly improve reliability and build resiliency in the power grid.
-
Analyst Report
dbInsight: SAS Viya is living large on AzureLearn how Azure provides the onramp to a new customer base to take advantage of SAS capabilities without having to make big enterprise software commitments.
-
Analyst Report
Matrix: Leading Fraud & AML Machine Learning PlatformsSAS is a best-in-class vendor in the most recent Datos Insights report, Matrix: Leading Fraud & AML Machine Learning Platforms.
-
Customer Story
Building reliability in riskBanca Mediolanum uses SAS Viya to develop high-performing, reliable credit scoring models.
-
Article
Detetar e prevenir a fraude nas aplicações bancáriasA fraude nos créditos, por norma, começa por uma candidatura falsa. É por isso que é tão importante usar a análise logo no ponto de partida. Aprenda como a análise e a aprendizagem automática podem detetar fraudes logo nos primeiros pontos de contacto dos pedidos ao reconhecer os maiores desafios – identidades sintéticas.
-
Customer Story
Finland’s top retail bank applies AI to improve customer service and credit scoringS-Bank provides better customer service and faster, more accurate loan processing time using SAS Viya on Azure.
-
Customer Story
Transformation of the National Bank of Greece with SAS Viya on Microsoft AzureLeading Greek financial institution pursues digital transformation backed by advanced analytics to become the bank of choice for businesses and private individuals.
-
Customer Story
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyondTelefónica Ecuador accelerates digital transformation, improves campaigns and achieves growth via intelligent decisioning powered by SAS.
-
Customer Story
Transforming steelmaking through IoT analyticsSSAB improves production efficiency, product quality and maintenance strategies using sensor data, artificial intelligence and advanced analytics.
-
Customer Story
Transforming the consumer banking experience through advanced analyticsCIMB Singapore uses SAS Viya to enhance business operations and keep pace with changing customer needs.
-
Customer Story
Predictive analytics helps save lives during COVID-19 pandemicFPS Public Health uses SAS to forecast hospital bed occupancy, predict infection rates and ensure sufficient medical staffing during global health crisis.
-
Customer Story
Predictive analytics empowers bank to act quickly with confidenceOTP Bank Romania can better assess risk, meet profitability targets and enhance customer satisfaction through a streamlined data mining process from SAS.
-
Customer Story
Complex telco product portfolio, maximum agility thanks to intelligent decisioningGerman telco provider 1&1 works with SAS and partners to improve offer management, accelerate time to market and enhance the customer experience.
-
Customer Story
Building a culture of analytics empowers university to lead as an educational enterpriseFrom enrollment to graduation, the University of Texas at Arlington uses SAS Analytics for Education on Amazon Web Services to aid in analysis supporting student success and campus strategic decision making.
-
Customer Story
Advanced analytics empowers businesses with data-driven decisionsThe Hang Seng University of Hong Kong uses SAS Viya to nurture next-generation analytical talent and aid small to mid-size businesses.
-
Customer Story
Travel and tourism forecasts become more accurate with analyticsDER Touristik builds web-based planning tool with SAS to better predict future demand and quickly react to changes in the market.
-
Article
5 ways to measure beehive health with analytics and hive-streaming dataThis analytical approach to understanding bee hive health can automatically alert beekeepers to changes in hive weights, temperatures, flight activity and more.
-
Article
Analytics leads to lifesaving cancer therapiesA long-shot treatment offers hope to 10-year-old Harrison after he learns the DNA profile of his cancer is resistant to chemo. Find out how data and analytics play a role in cancer research and cancer treatments that are saving lives.
-
Customer Story
World’s largest sports and humanitarian event builds legacy of inclusion with data-driven technologySpecial Olympics World Games Abu Dhabi uses SAS® Analytics and AI solutions to keep athletes safe and fans engaged.
-
Customer Story
Revolutionizing marketing campaigns with AIAlliant relies on machine learning to create qualified marketing audiences for its clients.
-
Article
Three steps for conquering the last mile of analyticsPutting your analytical models into production can be the most difficult part of the analytics journey. It’s no surprise that this last mile of analytics – bringing models into deployment – is the hardest part of digital transformation initiatives for organizations to master, yet it’s the most crucial.
-
Customer Story
Manufacturing smarter, safer vehicles with analyticsKia Motors America relies on advanced analytics and artificial intelligence solutions from SAS to improve its products, services and customer satisfaction.
-
Article
As AI accelerates, focus on 'road' conditionsAI technology has made huge strides in a short amount of time and is ready for broader adoption. But as organizations accelerate their AI efforts, they need to take extra care, because as any police officer will tell you, even small potholes can cause problems for vehicles traveling at high speeds.
-
Article
AI in government: The path to adoption and deploymentThe government sector is lagging in AI adoption, but awareness of the importance of AI in the public sector is increasing. Our survey indicates that operational issues are requiring governments to turn their attention to AI projects as a way to address important public issues.
-
Customer Story
A model of institutional research champions the value of analytics for allOklahoma State University uses SAS to create an analytics culture and increase student success.
-
Article
From Apollo to AI: A new era of American explorationAs we celebrate the 50th anniversary of the Apollo 11 mission, what’s the next frontier for American Innovation? It’s available now, from our desks and waits for us to unlock its potential.
-
Article
The untapped potential in unstructured textText is the largest human-generated data source. It grows every day as we post on social media, interact with chatbots and digital assistants, send emails, conduct business online, generate reports and essentially document our daily thoughts and activities using computers and mobile devices.
-
Article
AI in manufacturing: New opportunities for IT and operationsAn AI survey reveals that leaders and early adopters in AI are making important advances and are identifying and expanding on what works as they use AI in more ways and more parts of their organizations.
-
Customer Story
Predictive analytics and AI deliver a winning fan experience The Orlando Magic uses mobile app data and machine learning to personalize marketing campaigns and analyze game data.
-
Article
The Humanity in Artificial IntelligenceCould artificial intelligence be the change agent we need to solve many problems around the globe? Read how AI could accelerate our ability to have a a positive, lasting impact.
-
Customer Story
Forecasting accuracy brings ‘new energy’ to CameroonEnergy supplier Eneo balances supply and demand to boost efficiency, save millions and improve reliability with SAS Energy Forecasting.
-
Customer Story
Artificial intelligence and IoT analytics keep aircraft operational for crucial missionsLockheed Martin revolutionizes aircraft maintenance with the SAS Platform.
-
E-Book
5 Steps to Accelerate Value From Your Industrial IoT Data This e-book features five steps industrial leaders can follow to get more value from IIoT data. It describes how to craft a comprehensive IIoT strategy, what to look for in an edge-to-enterprise analytics solution, and how to evaluate IIoT solutions.
-
Article
AI in banking: Survey reveals factors for successWhat do banking executives report about their experiences with AI? Where are they focusing today? What’s working? What are their plans for the future?
-
Customer Story
Modernizing consumer lending in VietnamVietCredit aims to revolutionize the consumer finance market with SAS.
-
Article
Data lineage: Making artificial intelligence smarterLear how data lineage plays a vital role in understanding data, making it a foundational principle of AI.
-
Article
How to drill a better hole with analyticsFrom drilling holes to preventing health care fraud, learn about some of the new technologies SAS has patented with IoT and machine learning technologies.
-
Customer Story
Advanced analytics can detect and prevent insurance fraud before losses occurYdrogios Insurance limits damage, reduces costs and shields its competitive advantage with SAS® Detection and Investigation for Insurance.
-
White Paper
The Artificial Intelligence of Things We’re living in a world that has more connected devices than humans. See how AI amplifies the value and potential of this fast-growing Internet of Things.
-
Customer Story
Customer Story
IoT data with artificial intelligence reduces downtime, helps truckers keep on truckingVolvo Trucks and Mack Trucks use sensor data and SAS AI solutions to minimize unplanned downtime.
-
Article
Five AI TechnologiesDo you know the difference between artificial intelligence and machine learning? And can you explain why computer vision is an AI technology? Find out in this short explainer.
-
White Paper
Adopting AI: Strategic Takes on AI AdoptionA successful AI implementation requires a strong strategy from the beginning. Knowing how and where to fit AI into your business to gain the most benefits is crucial to drive growth.
-
White Paper
Adopting AI: Industry PerspectivesFrom self-driving cars to supply chain jobs, detecting crime and changing healthcare, AI promises to transform our business world. The promise of AI is no longer speculative—it’s today’s reality.
-
White Paper
Adopting AI: The Impacts of AI on ManagementThe AI revolution is no longer the stuff of science fiction – it’s corporate reality. Harvard Business Review’s AI Adoption Insight Center articles on management discuss the reality of AI execution in businesses today and what we’re learning as AI advances.
-
White Paper
Adopting AI: Linchpins of AI Success - Data Scientists and Their Algorithms The Harvard Business Review’s AI Adoption Insight Center focuses on the the human faces behind the computational and automation advancements that are carrying our world into exciting, uncharted territory.
-
White Paper
AI Momentum, Maturity and Models for SuccessSAS, Intel and Accenture, working with Forbes Insights, surveyed business leaders and interviewed thought leaders around the world to identify early adopters and uncover emerging best practices for AI. Find out what they had to say.
-
White Paper
The 3 R’s of AI Adoption: Refactor, Reinvent, ReimagineLearn how organizations are using AI to refactor, reimage and reinvent business as usual. Understand the relative impacts on business process, analytics and data practices, and DevOps at each level of adoption.
-
Article
A guide to machine learning algorithms and their applicationsDo you know the difference between supervised and unsupervised learning? How about the difference between decision trees and forests? Or when to use a support vector algorithm? Get all the answers here.
-
Article
Machine learning, Michael J. Fox and finding a cure for Parkinson’sUsing machine learning, data scientists developed a model that can help doctors accurately predict Parkinson's disease progression and start treatment earlier, when it will have greater impact.
-
White Paper
The Machine Learning LandscapeThis paper, for novice and intermediate data scientists, talks about the four widely recognized machine learning styles and their common uses, data and modeling methodologies, and popular algorithms for solving machine learning problems.
-
White Paper
Data Management for Artificial IntelligenceWhen machines learn from exposure to data, the truism of “garbage in, garbage out” for data is truer than ever. Now is the time for executives, particularly the chief data officer, to establish the data management strategy, technology and best practices to ensure success with machine learning.
-
White Paper
Keys to robust credit risk modeling and decisioning for better customer experienceModernizing and automating the end-to-end process for origination and servicing – from data management to model development to credit decisions – can reduce credit losses and boost performance. This paper explores how infusing machine learning into this process supports more effective credit decisions for individuals, products or portfolios.
-
Article
GDPR and AI: Friends, foes or something in between?The GDPR may not be best buddies with artificial intelligence – but GDPR and AI aren't enemies, either. Kalliopi Spyridaki explains the tricky relationship between the two.
-
Customer Story
Using artificial intelligence to better engage with customersDaiwa Securities uses analytics and machine learning from SAS to better meet customer needs.
-
White Paper
Artificial Intelligence for ExecutivesThis paper outlines the SAS approach to AI and explains key concepts. It also provides process and implementation tips if you are considering adding AI technologies to your business and analytical strategies.
-
White Paper
Machine Learning Use Cases in Financial CrimesLearn 10 proven ways machine learning can boost the efficiency and effectiveness of fraud and financial crimes teams – from data collection to detection to investigation and reporting.
-
Article
Wanted: AI leadersDo you have what it takes to be an AI leader? In this growing field, people skills, innovation and ethics are more important than expertise in artificial intelligence technologies.
-
Article
Machine learning and artificial intelligence in a brave new worldWhat is the interplay between man and machine in a brave new world with AI?
-
White Paper
Machine Learning With SAS® Enterprise Miner™Learn how SAS modelers prepared data and applied different machine learning techniques to create and identify the most accurate model for predicting churn using KDD Cup data.
-
Article
3 Passos Essenciais para uma IA Ética Irá a inteligência artificial beneficiar a humanidade ou desencadear uma série de consequências indesejadas? A IA Ética pode ser uma forma de garantir que a IA é usada para o bem.
-
Research
Nerd in the herd: protecting elephants with data scienceA passionate SAS data scientist uses machine learning to detect tuberculosis in elephants. Find out how her research can help prevent the spread of the disease.
-
White Paper
How to Do Deep Learning With SAS® Get an introduction to deep learning techniques and applications, and learn how SAS supports the creation of deep neural network models.
-
Article
What do drones, AI and proactive policing have in common?Law enforcement and public safety agencies must wrangle diverse data sets – such as data from drones – in their proactive policing operations. To be most effective, they need modern tools that support AI techniques like machine learning, computer vision and natural language processing.
-
White Paper
The Risks and Rewards of AIExploring the rise of AI, Harvard Business Review has published a collection of articles assessing the opportunities and pitfalls that could evolve, with discussions on the innovative uses of data and analytics, industry adoption, impacts to human work, and the factors of business change.
-
White Paper
Machine learning and artificial intelligence in a brave new worldMachine learning in the last few decades has given way to an AI revolution. From self-driving cars to virtual assistants, learn more about the endless possibilities for these developing technologies.
-
Article
4 strategies that will change your approach to fraud detectionTechnology advances are giving financial institutions a better arsenal than ever for fraud detection. Take a look at four ways to turbocharge your defenses.
-
Article
How to improve your AI marketing skillsMarketing teams can use current AI capabilities to enhance their efforts around campaign automation, dynamic pricing based on forecasting models, and by providing more relevant, real-time customer offers.
-
Article
Machine learning, data science and AI meet IoTIn this video, Kirk Borne and Michele Null discuss the intersection of machine learning, AI and data science with IoT data and analytics.
-
Article
AI marketing: What does the future hold?AI marketing uses artificial intelligence and analytics to improve marketing results while enhancing customer experiences through real-time personalization.
-
White Paper
Advanced Analytics: Moving Toward AI, Machine Learning, and Natural Language Processingadvanced analytics, artificial intelligence, machine learning, natural language processing
-
Article
Artificial intelligence, machine learning, deep learning and moreArtificial intelligence, machine learning and deep learning are set to change the way we live and work. How do they relate and how are they changing our world?
-
White Paper
Statistics and Machine Learning at ScaleDiscover how machine learning can be applied to a variety of applications, and learn about the techniques required to help computers learn from massive amounts of data.
-
Customer Story
Analytics turns service repair data into cost savingsAmerican Honda turns to SAS to help make sense of warranty and service data.
-
Article
Machine learning for beginners and beyondWhether you’re an experienced data scientist or a machine learning beginner, you’ll appreciate these 10 tips for getting started with machine learning.
-
White Paper
TDWI Navigator Report: Predictive AnalyticsPredictive Analytics
-
White Paper
Redefine Your Analytics Journey With Interactive Data Exploration and Predictive AnalyticsWhat if your analytics journey were easier? It can be, in five easy steps. Learn how SAS Visual Analytics and SAS Visual Statistics together can provide a fast, fun way to explore data, build models and find the best performer.
-
Article
5 machine learning mistakes and how to avoid themMachine learning is not magic. It presents many of the same challenges as other analytics methods. Learn how to overcome those challenges and incorporate this technique into your analytics strategy.
-
White Paper
The Next Analytics Age: Machine LearningWhat management and leadership challenges will the next wave of analytic technology bring? This SAS-sponsored Harvard Business Review Insight Center on HBR.org went beyond the buzz to talk about how machine learning will change companies and the way we manage them.
-
Article
Student lands dream job with help from SASA strong partnership between the University of Alabama and SAS put Cameron Jagoe on a path that led to his dream job with US Bank.
-
Article
When it matters: Safeguarding your organization from the insideWith evolving threats, fraud detection technologies have to be flexible and nimble, and automated risk detection is a crucial component of decision advantage.
-
White Paper
Improve Customer Experience with Actionable Artificial Intelligence While more marketers turn to artificial intelligence technologies, this new territory also raises more questions. This paper offers a detailed look into how AI works, and explores the opportunities and challenges it presents.
-
Article
An executive’s guide to cognitive computingCognitive computing is the latest buzzworthy term that everyone seems to be talking about in the technology industry. But can machines really think?
-
Customer Story
University uses analytics to ensure student successWestern Kentucky University uses data visualization and advanced analytics to make informed decisions.
-
Article
Exploring the sun with big dataResearchers working for NASA are using automatic, exploratory and visual analysis of big data to help understand the mysteries of our universe.
-
Article
Stopping the Zika virus: The potential of big data, analyticsHow do you stop global outbreaks? The answer may be in the data about the disease and how it spreads.
-
Article
Establishing a roadmap for government data analytics takes less time than you think Public sector groups need a strategy before taking on government data analytics. Learn how to get the most from your data.
-
White Paper
Operationalizing and Embedding Analytics for ActionOperationalizing and Embedding Analytics
-
Article
Applying machine learning to IoT dataLet’s move beyond theoretical discussions about machine learning and the Internet of Things – and talk about practical business applications instead.
-
Article
Your personal data scientistImagine pushing a button on your desk and asking for the latest sales forecasts the same way you might ask Siri for the weather forecast. Find out what else is possible with a combination of natural language processing and machine learning.
-
Customer Story
Conservation efforts take flight with analyticsThe Royal Society for the Protection of Birds uses SAS to help safeguard wildlife.
-
Article
Introduction to machine learning: Five things the quants wish we knewMachine learning is gaining momentum thanks to bigger, more complex data sets. How does it work? Kimberly Nevala from SAS Best Practices explains what it is by focusing on what it isn't.
-
Customer Story
Child support agency uses analytics to provide better options for parentsCalifornia’s Orange County Child Support Services uses analytics from SAS to empower caseworkers to help parents make decisions that benefit their children.
-
Customer Story
Knowing the who, informs the whatThe New Zealand Ministry of Health established the Virtual Data Registry to more accurately identify diabetes sufferers and citizens likely to contract diabetes. They'll use the database to inform policy and spending decisions that will ensure better care for those patients.
-
Customer Story
Building a decision support systemSAS Business Analytics helps DES generate and analyze key statistical reports, saving time and leading to more effective socioeconomic decision making.
-
E-Book
The Innovator's Flight Plan to AIAs an emerging technology, AI is naturally associated with innovation. Many organizations are using AI to develop new products and business models, and to improve their business processes.
-
E-Book
Fearless Decision? The most successful banks of the future will be those who can see their customers as individuals, appreciate their unique journeys and make decisions accordingly — across all associated business functions.
-
E-Book
Operationalizing AnalyticsExplore how to overcome difficulties related to data and operationalizing analytics. We’ll also look at how one industry – banking – has been able to realize the full benefit of its analytics investment.
-
E-Book
Mastering Model Lifecycle OrchestrationThis interactive guide describes the stages of the model life cycle and explains why organizations should embrace different programming languages, tools, techniques and runtime environments when developing and deploying models.
-
White Paper
Building the Data-Intelligent Enterprise: Tap the Power of Technology and PartnersThe value of an intelligent enterprise is clear, but operationalizing analytics can be a long and complex journey. There is no magic bullet or singular solution. Rather, it takes the support of strategic partnerships to create a cohesive strategy and deployment road map that will accelerate deployment and maximize value from analytics investments.
-
E-Book
Getting started with ModelOpsDeployment – the infamous "last mile" of analytics – is a challenge, with many development projects never being deployed at all. Explore how ModelOps can help by redefining how you deploy models.
-
White Paper
What You Need to Know About Data & Digital TransformationCompanies need to know how to use data to meet client needs, hire the right talent, measure performance and communicate their brand’s promise. This collection will cover how to adopt and analyze data and use it as part of your digital transformation.
-
White Paper
Unified Platforms for Modern AnalyticsBest practices report about unified analytics platforms from TDWI.
-
White Paper
ModelOps: Maximizing Value Across the Analytics Life CycleLearn how “ModelOps,” an emerging analytics methodology, can help organizations operationalize the full analytics life cycle at scale.
-
White Paper
TDWI Best Practices Report | Faster Insights from Faster Dataresearch report on improving speed to insight
-
White Paper
Intelligent Decision Automation for Telecommunications in the Digital AgeLearn how communications providers who adapt and embrace analytics and AI will unlock opportunities by converting current processes to be reliably smart, such as credit risk, fraud and collections.
-
E-Book
Brilliant decision? In the battle for consumers’ hearts and minds, retailers have typically focused their digital transformation initiatives on customer experience and engagement. However, in these challenging times, it’s not enough to just get the customer’s attention — you need to convert impressions and site or store visits into sales and fulfilled orders.
-
White Paper
The Total Economic Impact™ of SAS® Viya® on AzureA Forrester Total Economic Impact Study on the cost savings and business benefits enabled by SAS Viya on Azure.
-
White Paper
Combining Robotic Process Automation and Machine LearningLearn how you can make robotic process automation smart by adding machine learning to it.
-
E-Book
Augmented Analytics: The secret ingredient to better business intelligenceAugmented analytics breaks down the limitations of
business intelligence (BI) and brings forward insights
from data using AI and machine learning.
-
White Paper
The Autonomous Grid in the Age of the Artificial Intelligence of ThingsExplore how AI and IoT work together to deliver everything from improved threat detection to better customer engagement for utilities.
-
White Paper
Artificial Intelligence in Banking and Risk ManagementGlobal Association of Risk Professionals (GARP) and SAS survey drew more than 2,000 responses from across the financial services industry to answer questions about the current and future state of AI in risk.
-
White Paper
AI Momentum, Maturity & Models for Success: Focus on SingaporeAdvances in data and analytics have enabled early adopters of AI to grow beyond experiments and quick hits and provide examples for paths to success with AI.
-
E-Book
How to Take AI Projects From Start to WinThe four pillars of starting a successful AI program and examples of how other organizations have taken their AI projects from start to finish.
-
White Paper
Data, Analytics & AI: How Trust Delivers ValueThe annual Data and Analytics Global Executive Study with MIT Sloan Management Review looks at how 2,400 global business leaders make decisions based on analytics insights.
-
E-Book
Accelerate and improve business outcomes with AIoTOrganizations across multiple industries are using AIoT to improve quality, maximize equipment performance, improve efficiencies and more. Download this e-book to find out how you can reap the same benefits.
-
White Paper
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoTcustomer data, IoT
-
E-Book
Formidable ForecastsWith artificial intelligence capabilities and traditional forecasting processes, it’s possible to create efficiencies by automating the production of large-scale time-series analyses and hierarchical forecasts.
-
White Paper
AIOT: How IoT Leaders Are Breaking Away (IDC Market Report / AIoT Survey 2019)Read the results of a global study conducted by IDC, which revealed that AI and the IoT are having a bigger-than-expected impact – and leaders report that the AIoT is becoming the key to competing effectively.
-
E-Book
Powering Health Innovation with AIThere is no doubt: AI has the potential to transform health care. The most recent SAS Hackathon showcased how the transformative power of analytics can spark health care innovation. The Hackathon was entirely conducted on a Microsoft Azure cloud infrastructure to facilitate the agile analysis and visualization of big data.
-
White Paper
AI for the CIO: 10 Tips for SuccessThis paper offers 10 tips for the CIO who is knee-deep in digital transformation projects that require deploying AI models at an enterprise scale.
-
White Paper
How AI Changes the RulesReaping the benefits of AI will require changes in workplace structures, technology strategies and technology governance. Read on to learn more about the changes that leaders must prepare for to successfully implement trusted AI.
-
Webinar
SAS® Viya® and the cloud: How SAS is changing the game it inventedJoin this webinar to learn how to make the most of cloud migration with SAS Viya.
-
Webinar
AI in Health Care: Enhance Clinical and Operational Decision MakingAI is revolutionizing the health care sector. Join SAS and Microsoft to explore innovative AI solutions for better patient outcomes and efficient care delivery.
© 2024, Forrester Research, Inc. Todos os direitos reservados. É proibida a reprodução não autorizada. A informação baseia-se nos melhores recursos disponíveis. As opiniões refletem o julgamento à data e estão sujeitas a alterações. Forrester®, Technographics®, Forrester Wave, RoleView, TechRadar, e Total Economic Impact são marcas registadas da Forrester Research, Inc. Todas as marcas registadas são propriedade das respetivas empresas. As cópias ou distribuição não autorizada constituem uma violação da lei dos direitos de autor. Para adquirir reproduções deste documento, envie um e-mail para clientsupport@forrester.com. Para mais informações visite www.forrester.com.