About this paper
This white paper highlights how SAS for Customer Experience Analytics helps organizations optimize the Web experience for their customers and analyze customer data for more effective marketing. Ultimately, you will learn how SAS for Customer Experience Analytics allows you to gain deeper customer insights, choreograph more meaningful customer interactions and improve overall marketing performance.
About SAS
SAS is a global leader in data and AI. With SAS software and industry-specific solutions, organizations transform data into trusted decisions. SAS gives you THE POWER TO KNOW®.
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