Reference customers uniformly expressed that they are extremely satisfied with SAS and praised the vendor’s ability to deliver value quickly. Data rich enterprises with strong analytical resources should consider SAS to turbocharge their customer insights."
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분석 보고서
SAS is a Leader in The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024 -
E-BOOK
Real-Time Hyperpersonalization in Hospitality -
백서
Navigating the uncertain world of third-party cookies -
고객 사례
Leading cruise line personalizes passengers’ onboard experience in real time -
E-BOOK
The insurance data and AI revolution -
분석 보고서
SAS는 The Forrester Wave ™로부터 202년 4분기 실시간 상호작용 관리 리더로 선정되었습니다. -
고객 사례
Modern, real-time marketing grew membership and incremental sales for leading grocery retailer -
백서
Creating Meaningful Data-driven Customer Journeys -
E-BOOK
Personalized advertising that you control -
백서
Improving HCP Engagement with Digital Analytics -
분석 보고서
SAS, 2023년 2분기 The Forester Wave™: AI 기반 의사결정 플랫폼 부문 리더로 선정되다 -
E-BOOK
Cracking Tomorrow's CX Code -
백서
Retail bank media networks: Monetize customer data with personalized offers and advertising -
E-BOOK
The Path to a Single Customer View -
고객 사례
Predicting real-time insurance needs with hyperpersonalization -
고객 사례
One airport operator is making every journey personal for passengers -
고객 사례
Voetbalmedia uses MarTech from SAS to better engage with 1.4 million football players and enthusiasts -
백서
Cracking Tomorrow's CX Code -
분석 보고서
SAS is a Leader in The Forrester Wave™: Digital Intelligence Platforms, Q4 2022 -
백서
Banking in 2035: global banking survey report -
백서
Banking in 2035: three possible futures -
백서
Maximizing Moments of Truth: Creating Meaningful Real-Time Customer Interactions -
고객 사례
Norway’s largest telecommunications, media and technology provider adapts to rapidly changing customer expectations using a hybrid cloud approach -
고객 사례
Protecting nature with dollars and sense -
고객 사례
유통업체인 Workplace Solutions는 데이터 기반 마케팅을 통해, 매력적인 고객 경험을 만들었습니다. -
고객 사례
Integrated marketing improves results for marketers and customers -
고객 사례
A customer connection is the special ingredient -
고객 사례
Finland’s top retail bank applies AI to improve customer service and credit scoring -
고객 사례
Real-time analytics helps telecom provider adapt to changing customer needs during global pandemic and beyond -
고객 사례
Maximizing the reach and impact of an eHealth hub -
고객 사례
Complex telco product portfolio, maximum agility thanks to intelligent decisioning -
고객 사례
Reaching 3.6 million football fans via comprehensive marketing analytics -
고객 사례
Swiss financial institution uses advanced analytics to reimagine marketing and personalize customer experiences -
기사
The 5 new rules of retail -
기사
3 ways to rethink retail forecasting and demand planning -
기사
Reimagine marketing: Today, tomorrow and in times of disruption -
분석 보고서
The Total Economic Impact Of SAS Customer Intelligence 360 -
고객 사례
Using Customer Intelligence to optimise advertising sales -
기사
Customer data platform: What it is and why it’s important -
기사
Your customers aren’t afraid of new technologies. Are you? -
기사
Tread carefully with customer data platforms -
기사
Marketers and privacy -
기사
Digital transformation for SMBs -
기사
Five trends that will reshape customer experience -
기사
Under siege: Improving customer experience in banking -
고객 사례
Telecom calls on automation to improve market position -
고객 사례
고급 분석으로 고객 경험 개선 -
기사
IoT: The customer experience accelerator you can't afford to ignore -
백서
The Real-Time and Predictive Commerce Playbook for CMOs -
기사
What big data has brought to the privacy discussion -
백서
Keys to robust credit risk modeling and decisioning for better customer experience -
기사
Effective real-time marketing -
백서
Real-Time Analytics: The Key to Unlocking Customer Insights & Driving the Customer Experience -
백서
Using Hybrid Cloud Capabilities for True Omnichannel Marketing -
기사
Contextual engagement -
기사
Data and the customer experience -
E-BOOK
How Can Retailers Satisfy Today's Customers? -
백서
Data and the customer experience -
기사
How to improve your AI marketing skills -
기사
Building confidence in your customer experience -
기사
AI marketing: What does the future hold? -
기사
Three ways to improve real time marketing results -
백서
Analytics Accelerates Monetization Opportunities for Connected Vehicle and Mobility Services -
백서
Beyond The Campaign -
기사
Customer journey analytics goes mainstream -
백서
Using Data to Create Outcome-Based Customer Experiences -
백서
The Internet of Things: Marketing’s Opportunities and Challenges -
백서
Power your digital transformation with guided analytics -
E-BOOK
How Customer Intelligence Is Energizing the Utilities Industry -
백서
Using Big Data to Enable the Omnichannel Retail Experience -
기사
What is marketing automation? -
기사
Real-time customer engagement is the future of experience management -
E-BOOK
백서
Tomorrow's telco -
E-BOOK
Improving Customer Experience -
기사
The marketing analytics must-haves -
고객 사례
SAS를 통해 고객 참여를 활성화하는 호주 최대 이동통신사 Telstra -
기사
Harnessing the martech advantage -
백서
Getting to Why in Omnichannel Marketing Attribution -
백서
Marketing attribution: Giving credit where credit is due -
백서
Improve Customer Experience with Actionable Artificial Intelligence -
기사
R 'Ray' Wang: A conversation with a digital disruptor -
기사
IoT: The next best thing to reading your customer’s mind -
백서
Redefining Brand Performance for the 21st Century -
기사
Marketing for the midmarket -
기사
Linking data to the customer journey -
시리즈
The value of marketing metrics at Visa -
기사
Putting you at the frontier of the fan experience -
시리즈
Digital transformation: Moving from handshakes to householding at Comerica -
백서
Data Elevates the Customer Experience -
시리즈
Brand equity has a big role in RCI's strategy -
기사
Marketing operations: Five core competencies you must master -
기사
Customer journeys: How to be ready when customers visit -
기사
Customer journey management: Eliminating missed opportunities -
기사
Small but mighty: Modern marketing for the midmarket -
백서
Operationalizing and Embedding Analytics for Action -
고객 사례
The right offer every time -
기사
The marketer's dream: Harmonic convergence -
기사
Customer segmentation for the new digital experience -
회견
Using data to control unruly hotel pricing -
시리즈
The customer journey: Finding the buy signal -
회견
Q&A: What's your level of digital marketing maturity? -
회견
How do you know if you’re ready for Hadoop? -
시리즈
The customer journey: Why you need journey maps -
기사
Keeping your customers happy with assortment optimization -
기사
The modern marketing leader: Is your CMO ready? -
기사
Customer loyalty in a digital world: A new approach -
고객 사례
Optimization delivers more revenue while slashing marketing costs -
기사
Four multichannel marketing strategies that deliver exceptional customer experiences -
기사
Marketing measurement do's and don'ts -
기사
Out of size, out of mind -
백서
The Architecture and Security of SAS® Marketing Operations Management -
기사
Empty shelves: The retail analytical talent deficit -
기사
Building a high-performance marketing engine -
기사
Moving beyond the ad server -
기사
The first step in building a better customer experience -
동영상
Brian Solis on making business more human -
기사
The era of gargantuan data -
기사
Marketing optimization: Five lessons learned at a major US bank -
기사
Seven characteristics of the modern consumer -
백서
Customer Engagement Analytics: How to Use Data to Create (and Keep) Happy Customers -
기사
Improving customer experience with digital marketing -
기사
Three tips for data-driven marketing from the Las Vegas Sands -
백서
Unleashing the Power of Text Analytics for Travel -
기사
Four ways Vail Resorts creates epic experiences -
기사
Do marketers need real-time analytics -
기사
The digitization of everything — its impact on customer experience -
기사
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
기사
The digitization of everything – its impact on the buyer’s journey and marketing’s role -
기사
A lesson in customer service from Chick-fil-A President Dan Cathy -
분석 보고서
백서
Marketing Analytics for Manufacturing: Forging Customer Insights -
E-BOOK
Brilliant decision? -
백서
SAS - Hospitality Provider -
백서
AI and analytics are powering a demand planning and customer experience revolution -
E-BOOK
Planning For CDP Success: A guided journey for choosing a customer data platform -
백서
Where does marketing stop and advertising begin? -
E-BOOK
In-the-Moment Marketing -
백서
Delivering Experiences That Win Business and Build Loyalty -
E-BOOK
Strategic Marketing: From aspirational to exceptional customer experience -
E-BOOK
Retail Experimentation: The New Fundamentals -
백서
Experience 2030. The Future of Customer Experience is... NOW! -
백서
TDWI Checklist Report Six Best Practices to Ignite the Customer Experience with IoT -
E-BOOK
Operational Marketing: From Hard Work to Heroic Performance -
백서
SAS Experience 2030 -
E-BOOK
The Secrets of Delivering Exceptional Customer Experience -
백서
Experience Evolution: Staying Ahead of Customer Expectations Through 2030 and Beyond -
백서
Experience 2030: Pulse Report -
E-BOOK
Customer experience - now and into the future -
웨비나
Data and AI: Accelerators of Banking CX -
고객 사례
Hyper-personalized offers help consumer finance company elevate the customer experience -
고객 사례
InShared moves towards an integrated omnichannel marketing approach with SAS Customer Intelligence solution
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