Alyssa A. Farrell (moderator)
Director, Global Industry Marketing, SAS Health Care & Life Sciences
Alyssa Farrell leads industry marketing for the SAS Global Health and Life Sciences Practice. She focuses on the SAS® solutions that help optimize health outcomes for individuals and their communities. She is actively engaged in analyst relations, market research and influencer marketing to stay on top of industry trends and align SAS capabilities with customer needs. Previously at SAS, she supported the energy and public sector global teams. Before joining SAS in 2004, Farrell was a senior consultant in the Deloitte Public Sector Practice.