On-Demand Webinar

Revolutionizing Customer Insights: Harnessing the Power of SAS Customer Analytics

Transform customer insights and boost ROI with versatile analytics solutions from SAS.

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About the webinar

In an era when data is the new gold, enterprises equipped with robust analytical resources are set to revolutionize their customer insights and marketing strategies.

Join our experts for an exclusive webinar where we will explore the cutting-edge world of customer analytic technologies with SAS, recently recognized as a Leader in The Forrester Wave: Customer Analytics Technologies, Q2 2024.

Discover our versatile technology that caters to no-code, low-code and high-code users, creating a seamless synergy between data science and marketing.

This enables brands to activate responsible AI and maximize the return on investment (ROI) from their customer experience initiatives.

You will learn:

  • How SAS can enhance customer-level decision making across all channel touchpoints.
  • How users can utilize SAS’ analytically driven solutions for a wide range of marketing applications.
  • How SAS can seamlessly integrate as a complete or component solution within your brand’s MarTech ecosystem and partnerships.

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About the experts


Suneel Grover

Advisory Solutions Architect, Marketing AI & Decision Science, SAS

Grover provides executive- and practitioner-level consulting services in machine learning, predictive modeling, visualization and integrated marketing across industries at SAS. He is also a Professorial Lecturer at George Washington University in the Department of Decision Sciences and an Adjunct Professor supporting the Department of Marketing at George Mason University.

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