On-Demand Webinar

Omnichannel Journey Orchestration

Learn how to connect to your customers in real time, wherever they are.

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About the webinar

Struggling to manage customer journeys across all channels? 

While other cloud MarTech vendors have limitations in channel support, SAS provides unparalleled flexibility to orchestrate journeys across every channel.

Join our experts to discover how SAS empowers you to use all your data to create and manage omnichannel customer journeys.

Learn how we can help you:

  • Communicate with customers in real time.
  • Determine merchandise and staffing needs.
  • Know what promotions are effective across channels.
  • See how your customers’ digital and physical channels affect one another.

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About the experts


Mike Turner (Host)

Principal Business Solutions Manager, SAS

Mike Turner has over 30 years of experience working across many different industry sectors and has held many senior business roles. He has led mixed teams of creative and technical resources in marketing agencies, consultancy, supply and demand side commercial businesses and led two start-up organizations through their incubation and early development. Today, along with his consultancy work at SAS, he continues to support two digital marketing MSc courses in London with Regents and Royal Holloway Universities, as well as working with a number of organizations and partners providing consultative business advice, mentoring and strategic direction. Turner is also the chairperson of the trustees for a small local community charity and a Parish Councillor in Norfolk, UK, where he lives.


Hayo Baas

Principal MarTech Solutions Consultant, SAS

Hayo Baas is a Principal MarTech Solutions Consultant at SAS, where he has led customer intelligence initiatives across Europe for over six years. He specializes in enhancing the capabilities of the retail, e-commerce, banking, telecom and media sectors through the power of SAS solutions. Baas works closely with sales teams and business partners to deliver tailored presentations, workshops and demonstrations that resonate with a diverse range of clients.

With a strong background in ad tech and solution selling, Baas excels at translating complex business requirements into comprehensive SAS solutions. He is dedicated to anticipating customer needs and implementing strategies that are built to last through technological evolution.


Amy Glassman

Americas Customer Advisory Lead, SAS

Amy Glassman is an innovative MarTech expert with extensive experience in designing, implementing, and managing enterprise-level customer success, marketing, and sales solutions. She excels in guiding global, cross-functional teams within complex, fast-paced environments. Known for her strong relationship-building skills, Glassman effectively communicates with stakeholders at all organizational levels, bridging technical and non-technical expertise to ensure alignment and successful project execution. With a proven track record in developing data-driven strategies, Glassman has delivered impactful results across diverse industries, including entertainment, financial services, government, hospitality and technology, among others. Her versatile background spans consulting, customer experience management, integrated marketing, data mining, analytics and training, making her a well-rounded and valuable asset in the MarTech space.

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