On-Demand Webinar

Teaching Analytics With Gamification

It’s not whether you win or lose; It’s what you learn from the game.

About the webinar

Increase engagement with your data science curriculum with an analytics simulation game and competition.

Your students can compete for ultimate bragging rights and you’ll gain points for bringing them real-world learning opportunities that are fun.

Bring analytics simulation into the classroom with Cortex. Literature shows that gamification and experiential learning improves the attitude, retention and engagement of students.

In this webinar, we’ll showcase the curriculum resources available with Cortex that can help you teach students to use predictive modeling to make business decisions in a fun and engaging way.

Looking for a game overview? To learn more about the game scenario and set up click here.

Why attend?

  • Hear how to incorporate Cortex into a business analytics, MBA or master’s curriculum.
  • Learn about the curriculum support materials available to faculty.
  • Get ideas for evaluating students with Cortex.

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About the Experts


Jean-François Plante
Associate Professor, HEC Montréal  

Jean-François Plante teaches data science and supervises the projects and theses of undergraduate and graduate students. He collaborates with the ERPsim Lab to develop serious games that enhance the teaching of predictive methods. Plante earned a PhD in statistics from the University of British Columbia.


Lindsay Hart
Global Academic Program Manager, SAS

Lindsay Hart develops partnerships with universities and colleges across Canada to help institutions teach, learn and research with SAS® Analytics. Prior to her work at SAS Canada, she was a Program Specialist with Mitacs, a nonprofit national research organization, working to build partnerships between academia and industry to advance Canada’s innovation sector. Hart has a master’s degree from the Munk School of Global Affairs, University of Toronto, and a bachelor’s degree from New York University.