Provide a better media customer experience with your own advertising ecosystem

Media customer experience analytics solutions

Engage your customers with hyperpersonalized ads driven by a real-time decision engine. Take full control of your monetization strategy and use targeted advertising to maximize returns in retail and commerce media networks.

Why choose SAS for media customer experience solutions?

Create agile customer experiences that build long-lasting brand loyalty while optimizing cost-to-serve.

Grow trust with an immersive customer experience

Make decisions in real time with customer insights that enable more relevant, targeted and personalized communications across marketing channels and devices. Our customer experience solutions enable better customer service by allowing you to predict, prioritize and preempt customer issues that may lead to dissatisfaction and churn. 
Improve operational efficiency and revenue

Deliver real-time, location-based, personalized services that enrich customer experience and drive market growth. Our solutions show you a 360-degree view of customers at every touchpoint for the deepest level of insight and understanding.
Build lasting loyalty and scale with automation

Create contextual customer journeys across channels with AI and machine learning insights. Automate techniques like segment discovery, task targeting and journey optimization to increase efficiency and lower costs.

Personalize the entire customer journey

Improve customer engagement with digital advertising solutions that provide a 360-degree view of customer behavior and identity. Our solutions deliver trustworthy insights that help you provide a hyperpersonalized marketing and advertising experience.

Ad personalization

Use the power of customer data to deliver personalized ads to retail sites and networks.

Media monetization

Monetize ad inventory openly and transparently with a first-party ad server.

Retail media networks

Create premium-quality personalized customer experiences for a better customer journey.

The value of media customer experience analytics

40 million

A year after its launch, the ITVX platform boasts an impressive milestone of 40 million registered viewers and a remarkable 2.7 billion streams, setting a new record for ITV.

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1,500

REA Group manages 1,500 campaigns, 7,000 line items and 4,000 pieces of creative each month – the sheer scale of which is 3.2 billion ad impressions served up every 30 days.

Read the story Read the REA Group story