SAS® Viya® for telecom, media & technology
SAS Viya empowers you to reduce costs, maximize ROI, significantly increase personalized ad impressions, improve productivity, boost customer engagement, speed up network improvements, and enable the network support of new services and revenue streams.
Deliver better decisions from data
Make data-driven decisions faster and more efficiently. Discover an end-to-end platform that not only fulfills the promise of AI, but also brings you speed and productivity you never imagined possible.
How do we optimize 5G rollout while still delivering the best services?
Viya enables faster launches of new services and revenue streams that will keep your business profitable and improve productivity.
What actions will drive the highest financial returns, and how can we reduce our costs?
Viya enables media and telecom businesses to reduce costs, make the best pricing decisions and realize value faster.
How do we prevent fraud and reduce risk?
Viya allows you to radically reduce the impact of ever-evolving telecom fraud schemes with real-time detection and proactive prevention.
What can help us get the most out of our existing equipment and scale?
Viya provides real-time insights to make operational improvements and improves quality with better telecom network planning, deployment, maintenance and optimization.
How do we provide better experiences for our customers and reduce churn?
Viya allows you to create timely, personalized communications across channels that keep your customers engaged. Reduce customer churn with AI that allows you to predict, prioritize and preempt customer issues.
How can we better define the right target audience and improve ad personalization?
Viya allows you to analyze cross-platform audience data for highly accurate forecasts and personalized ad experiences.
Improve business performance with SAS Viya
It takes less time and effort to create and execute marketing campaigns, while our customers get better offers." Oliver Seitz Director of Programs, Platforms and Monetization 1&1
German broadband and mobile communications company 1&1 needed a new decisioning solution to improve the integration of new offerings and accelerate time to market.
SAS Viya and AI from SAS Intelligent Decisioning help automate, optimize and manage the complete offer process, improving time to market for new offers and allowing the team to react quickly to market developments. With Viya, 1&1 has also achieved greater customer satisfaction by creating highly personalized, real-time offers.
Realize the benefits of SAS Viya
With our data and AI platform, you can understand what’s happening with your data now, predict how to pivot seamlessly and make progress faster.
Elevate everyone
Viya provides a single platform for all user types – from data scientists to business analysts to IT. Use the language you choose or take advantage of the no-code, drag-and-drop interface.
Innovate faster
Our end-to-end platform enables seamless movements across the entire analytics life cycle. Use AI-driven automation across data wrangling and exploration and accelerate model deployment with AutoML.
Get results you can trust
Viya provides embedded model interpretability and fairness and bias monitoring. With robust governance and transparent insights, make decisions you can trust and verify at any scale.
Gain analytics tailored to you
Whether you manage a small telecom or media business or a large enterprise, Viya integrates seamlessly across cloud-native or cloud-agnostic environments with complete portability.
SAS Viya and generative AI
Accelerate productivity across your telecom or media business with secure GenAI orchestration.
SAS Viya enables you to govern the use of large language models (LLMs) and confidently integrate their output as part of your business process. Transform LLMs into trusted decisions while protecting your customers’ data and maintaining regulatory compliance.
Viya makes it easy by providing a conversational experience with data and AI, featuring industry-specialized intelligent assistants and a low-code/no-code approach to generating synthetic data.
Discover how SAS Viya can transform your TMT business
With our data and AI platform, you can understand what’s happening with your data now, predict how to pivot seamlessly and make progress faster.
Speed up innovations like effective 5G rollout and showing quantifiable ROI to ad buyers.
Viya provides AI-driven automation, increased data processing, AutoML and ModelOps to improve network efficiencies and accelerate innovation.
Ensure your entire business can use and benefit from trustworthy data and AI.
Viya provides a single, open and integrated platform that supports custom AI models to streamline operations and increase cross-functional collaboration.
Increase revenue with transparent insights that protect your business and build trust.
Viya allows you to increase ROI by automating and governing the use of data to improve service, personalize experiences, optimize inventory and prevent fraud.
Create long-term profitability by providing exceptional customer experience, reducing churn and building loyalty.
Viya provides trustworthy insights and fast decisions powered by AI and machine learning that allow you to anticipate and respond to customer needs.
