Retail & Consumer Goods Analytics

Personalize your customer experience with analytics for your direct to consumer business

Direct to Consumer Analytics

Discover how SAS solutions can help you increase customer satisfaction and retention with a holistic view of interactions across channels and real-time, actionable insights.

So nutzt der Direct-to-Consumer-Handel SAS^®

Erhalten Sie beispiellosen Zugriff auf Kundendaten - einschließlich der Verknüpfung bekannter und unbekannter digitaler Aktivitäten im gesamten Unternehmen - um Einblicke, Marketinganalysen, Personalisierung und Kundenentscheidungen zu unterstützen.

Lay the foundation for interaction consistency and a great customer experience using analytically driven customer insights and automated journey-shaping tasks.

Integrieren Sie relevante Daten zum Kundenverhalten für eine Echtzeitpersonalisierung, die die Kundenzufriedenheit verbessert und den Unternehmenserfolg steigert.

Direct to consumer retailers working smarter with SAS

Developing innovative marketing campaigns that lead to improved customer retention & loyalty

1-800-FLOWERS.COM Inc. uses a targeted marketing platform from SAS to standardize data and analytics across its portfolio of gifting brands. The company's conversational AI system relies on quality data and machine learning algorithms to offer personalized gift recommendations.

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Delivering award-winning, personalized customer experiences

Shop Direct uses SAS to gather, store and comb through massive quantities of granular customer data within very short time frames, helping pinpoint the products most likely to be relevant to each individual customer.

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