E-book
Five key principles to make banking simple, safe and rewarding for everyone.
About this eBook
Over the past decade, the banking sector has embraced digital transformation throughout product and service delivery. Covid-19 has accelerated the transformation process. Online banking grew by 16% in just three months – the equivalent of four years’ growth prior to the COVID-19 pandemic.
Online and mobile banking are now just the baseline: customers expect their bank to provide seamless digital experiences and personalised journeys. But the future of banking depends on more than just the front-end of customer experience.
In this manifesto, we set out five key pillars for the future of banking and how SAS can support banks in delivering truly customer-centric transformation