卷首语

SAS视点
04  软件厂商在亚洲腾飞
05  商业智能的明天
08  全面竞争时代CFO五大整合力

CIO专栏
10  运用BICC推动企业发展

CFO专栏
13  超越计量 管理绩效

行业应用
16  中国招商银行依托分析技术领跑市场
19  丽珠制药的“发现”之旅
22  SAS零售业只能解决方案

特别报道
24  新兴市场 尊重比信任更重要
28  外企竞飚 “中国脑”
32  产品型？项目型？
34  直销、分销两手都要硬

行业观察
38  用有效数据分析帮助企业制胜—14位CIO与专家点评商业智能
43  射准商业智能移动靶

好书推荐
47  挖掘信息宝藏—Competing on Analytics

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